MANY CHANNELS.
ONE SOURCE.

MANY PERSPECTIVES. ONE GOAL.

If you want to reach, influence and motivate the largest audience of franchise professionals there’s just one choice—Franchise Update Media.

As the market leader, Franchise Update Media delivers unmatched reach and scale across multiple platforms, including magazines, content marketing, digital ads and franchise conferences. We boast more than 2 million annual unique visitors online, 4 million page views annually and have over 17,000 multi-unit franchisee readers, and 9,000 franchisor readers.

No other content and media marketing services provider has our years of experience and the depth of expertise our advisory boards bring to the table.

Individually, our channels offer focused targeting with meaningful content.
Layered together, they reach the widest audience for your brand.

We are the authority on franchise content. Each one of our products is filled with industry news, best practices, and more.

Our focus is to provide an environment where everyone in the franchise industry can learn, find new business opportunities, network, and be inspired by their peers. Welcome to the world of FUM.

Conferences to inspire, guide, and motivate you.

In the last year alone, we had 2,700 attendees at four events. Which are:

  • Franchise Leadership and Development Conference
  • Multi-Unit Franchising Conference
  • Franchise Consumer Marketing Conference
  • European Multi-Unit Franchising Conference

Magazines that put your brand in front of the people that matter.

We produce the leading independent trade publications for franchisors and multi-unit franchisees. If you want your brand in front of successful executives and owners, our magazines are the answer.

  • Franchise Update Magazine with print distribution of 9,000 to franchisors. Total print distribution 10,000.
  • Multi-Unit Franchisee Magazine with print distribution of over 17,000 to multi-unit franchisees. Total print distribution 20,000.

The premier franchising website.

This isn't your average portal. Our website is the most trusted name in franchising, driven by real content that covers key industry issues and innovations.

  • In 2017, there were over 4 million page views on our website.
  • Franchising.com has over 116,000 pages of informative content, news, and guides–with more added every day.

A suite of digital marketing opportunities.

Display ads and custom e-blasts are just the beginning. Multiple digital products (enewsletters, custom email campaigns, sponsored content, BrandBoost) and multiple target audiences (multi-unit franchisees, franchise buyers, franchisors) lead to your overall business wins.

OUR MISSION

The mission of Franchise Update Media is, and always has been, to help all stakeholders in franchising improve and grow their businesses. Over the years, we have grown and evolved how we deliver on that promise.


OUR FOCUS

The focus of Franchise Update Media is to provide an environment where customers can learn, find new business opportunities, network and be inspired by their peers. From our conferences with face-to-face contact to our published resources and our extensive online programs, we provide our customers with tools to further educate themselves, at their convenience.


Franchise Update Media 2018 Media Kit

WHY WE'RE THE EXPERTS.

When you've been in franchising for over 30 years, you learn a thing or two. We've learned a lot, which is why we make it easy for you to attract the right people for your business:

  • Franchise opportunity seekers look for two pieces of information – how to get started in franchising and what franchise brand is right for them.
  • Multi-unit franchisees come to us as the industry resource for content, programs, curriculum and new brands to help them learn, grow, and be inspired.
  • Suppliers in almost every industry look to us when they want to put their services in front of franchisors, franchisees, and franchise prospects.
  • Ready to take your franchise overseas? Talk to us about international opportunities, including our new European conference.

Advisory board power.

You won’t find a more experienced and influential group of people. We have three advisory boards filled with handselected franchising experts and influencers who shape what we do at Franchise Update Media. These franchising leaders help develop the content that matters most. No matter what the focus is (consumer, leadership, multi-unit franchisees, and more), our advisory boards lead the charge in keeping you in the know.

Advisory Board

MEET THE TEAM

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Gary Gardner

CHAIRMAN
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Therese Thilgen

CEO
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Diane Phibbs

EVP & CHIEF CONTENT OFFICER
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Sue Logan

EXECUTIVE VP OPERATIONS
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Barbara Yelmene

VP BUSINESS DEVELOPMENT
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Kerry Pipes

EXECUTIVE EDITOR
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Benjamin Foley

DIRECTOR OF TECHNOLOGY
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Christa Pulling

DIRECTOR OF EVENT OPERATIONS
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Kevin Waterman

CREATIVE DIRECTOR
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Eddy Goldberg

MANAGING EDITOR
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Jeff Katis

BUSINESS DEVELOPMENT EXECUTIVE
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Judy Reichman

BUSINESS DEVELOPMENT EXECUTIVE
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Katy Geller

SR. MANAGER EVENTS & PRODUCTION
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Sharon Wilkinson

SR. SUPPORT MANAGER
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Wesley Deimling

VIDEO PRODUCTION MANAGER
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Peter Tucker

MAGAZINE DESIGNER
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Don Rush

WEB DEVELOPER
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Cindy Cruz

GRAPHIC DESIGNER
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Cameron Gustafson

MARKETING MANAGER
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Joanne Peralta

PROJECT COORDINATOR
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Leticia Pascal

SUPPORT COORDINATOR
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Juliana Foley

WEB PRODUCTION ASSISTANT
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Esther Foley

WEB PRODUCTION ASSISTANT
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Greg DelBene

FRANCHISEE LIAISON SUPPORT

Contact Us

Inquiry Type

I Acknowledge
This form is for contacting Franchise Update Media Only. Franchise Update Media does not represent any franchise brand and is a provider of franchise education and services. To contact a franchise brand, please visit their homepage.

Get in Touch

6489 Camden Ave. Suite 204, San Jose CA 95120

Phone : (800) 289-4232 x202

Fax : (408) 402-5738

Email: sales@franchiseupdatemedia.com


SEND ARTICLE INQUIRIES TO:

Email: editorial@franchising.com


SEND PRESS RELEASES TO:

Email: pr@franchising.com


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Email: subscriptions@franchising.com

Phone : (408) 402-5681