The Little Gym Wins National Award for Franchisee Satisfaction

Scottsdale, Ariz. (PRWEB) April 16, 2014 = The Little Gym International has been honored with a 2014 Franchisee Satisfaction Award, an annual award given to franchise companies with the highest satisfaction rankings in surveys conducted by independent market research firm Franchise Business Review.

The Little Gym, the world's premier experiential learning and physical development center for kids 4 months to 12 years, ranked highly in the areas of core values, the strength of its franchise system, and how owners rate their personal enjoyment in operating their business and being part of the organization as a whole. The company also exceeded child services category benchmarks in the areas of training and support, and general satisfaction.

"The high satisfaction index scores we received reflect the overall, rewarding experience that The Little Gym owners provide to children and families," said Ruk Adams, president and CEO, The Little Gym International. "Our gym owners consistently tell us that being part of The Little Gym enables them to make a difference in children's lives by providing foundational skills that get children active and benefit them as they prepare for school and beyond."

Franchise owners surveyed also gave The Little Gym high marks for innovation, creativity and for the quality of its products and services. The Little Gym provides its franchise owners with a highly developed, age-appropriate curriculum, easy-to-implement detailed lesson plans, videos and teaching aids, and a library of proprietary music.

"We provide the curriculum, music, tools and training for owners to successfully implement our non-competitive, gymnastics program. Our nurturing class environment encourages children to attempt and learn new physical skills, increase their retention and understanding of complex instructions, and practice cooperation and other socialization skills," said Adams.

Founded in 1976 and franchising since 1992, The Little Gym is a leader in the children's activities space. The chain now has 294 locations worldwide in 28 countries. The initial investment for a The Little Gym franchise ranges from $200,000 to $300,000.

"Kid-focused franchises are increasingly popular to people looking to invest in a franchise, and I am thrilled The Little Gym has decided to make its franchisee satisfaction data available to candidates," said Franchise Business Review president Michelle Rowan. "This is their 4th appearance in our Top Franchises report, so they have a lot to be proud of."

Over the last nine years, Franchise Business Review has surveyed more than 100,000 franchisees from more than 700 of today's leading franchise brands. All active franchise owners who have been in business for three months or longer are invited to participate in this survey process.

More than one-third of The Little Gym's current franchise owners participated in the independent survey, which asked franchisees questions related to training and support, system communication, franchisor/franchisee relations, financial opportunity, business lifestyle, and overall satisfaction with their business. The full results are available at

"Our standard franchisee satisfaction survey includes 33 benchmark questions," Rowan said. "Franchise companies use our survey data to help better understand the experiences of their franchisees, and pin-point areas within their systems where improvements can be made to help increase satisfaction and engagement - which leads directly to overall increases in franchisee performance."

Representatives from The Little Gym's franchise development team will be exhibiting at the Multi-Unit Franchising Conference, April 23-25, 2014, in Las Vegas (Booth #627). For additional information, visit

About The Little Gym

The Little Gym is an internationally recognized program that helps children build the developmental skills and confidence needed at each stage of childhood. The very first location was established in 1976 by Robin Wes, an innovative educator with a genuine love for children. The Little Gym International, Inc., headquartered in Scottsdale, Ariz., was formed in 1992 to franchise The Little Gym concept. Today, The Little Gym International has locations in 28 countries and is represented by more than 200 gyms in the U.S. and nearly 300 total worldwide. For more information, visit or

About Franchise Business Review

Franchise Business Review is a national franchise market research firm that performs independent surveys of franchisee satisfaction and franchise buyer experiences. The firm's services include commissioned franchise research projects, as well as industry-wide studies of franchisee satisfaction. The firm administers the FBR50 – Franchisee Satisfaction Awards™ - an annual rating of the top franchise companies based on the highest level of overall franchisee satisfaction by participating companies. Franchise Business Review is headquartered in Portsmouth, NH, and can be reached at (866)397-6680 or by visiting their company websites at or


Ron Antonette
The Little Gym International
+1 (562) 596-4466

Molly Rowe
Franchise Business Review


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The Little Gym is an internationally recognized program that helps children build the developmental skills and confidence needed at each stage of childhood.


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