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Shakeaway Offers Customization in a Cup

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The World's Largest Milkshake Bar Company™ Satisfies Guests' Cravings for Fun

[p]November 7, 2014 // Franchising.com // BOURNEMOUTH, U.K. – With three highly successful openings in La Jolla, Calif., Pacific Beach, Calif., and Cumming, Ga., Americans have once again fallen in love with milkshakes! From indulgent to healthy - to allergy-friendly - ShakeAway's unique, customizable menu offers something for everyone to enjoy.[/p] [p]ShakeAway's world-famous menu offers an amazing variety of signature shakes, fit & healthy shakes, fizzy soda shakes and hot shakes, frozen yogurt, smoothies and low-fat fries. The international brand offers more than 180 delicious ingredients and has millions of combinations to choose from, including Nestlé®, M&M's®, Milky Way®, OREO®, Skittles®, Nutella®, fresh fruit, British confectionary and more. In addition to world-famous ingredients, ShakeAway also uses local favorites, with 25 percent of the menu customized to that specific store with ingredients not available elsewhere.[/p] [p]Offering guests so many ingredients allows for the unique brand experience ShakeAway fans have come to crave! It's no wonder that customers say: "Live forever and never have the same milkshake twice."[/p] [p]Customizable options at ShakeAway even include allergy or dietary requirements such as gluten intolerance, nut allergies, as well as vegan and vegetarian options.[/p] [p]"Customization excites guests, and it offers them a chance to create something completely tailored to their taste profile," said Peter Dickson, ShakeAway's chief executive officer. "That's a very unique and powerful experience in today's marketplace."[/p] [p]Eating and drinking a milkshake is just as much of an art as blending it. ShakeAway has truly re-invented the shake and customers will say, "you drink and eat a ShakeAway shake," as the brand has learned over many years how to expertly retain small pieces of the blended ingredient that comes through the straw. Shakettes, ShakeAway servers, are skillfully trained using ShakeAway's innovative blending methods to consistently make great-tasting milkshakes with the highest quality ingredients.[/p] [p]ShakeAway's customization and unique experience has attracted dessert lovers - all over the world! Lines were out the door at these U.S. grand openings and some customers admitted to driving for miles to try out the shakes, while others were physically shaking in anticipation![/p]

About ShakeAway

[p]ShakeAway is The World's Largest Milkahake Bar Company™ and original re-inventor of the milkshake with a total of 46 shops, including 10 corporate and 36 franchise locations across the world. Founded in Bournemouth, U.K. in 1999, ShakeAway has created a phenomenon with a passionate customer base that continues to grow throughout the world. ShakeAway has developed a world-famous menu of endless possibilities with customized-to-order refreshing milkshakes, smoothies and frozen yogurts from more than 180 ingredients all made by hand, along with crispy, tasty low-fat fries. It's no wonder why ShakeAway customers say, "live forever and never have the same milkshake twice." For more information on ShakeAway, visit www.ShakeAway.com or connect with us on Facebook and Twitter. For information on franchise opportunities, visit http://vimeo.com/86493520.[/p] [p]SOURCE ShakeAway[/p]

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