Slim Chickens opens Second Location in Iowa

By: Slim Chickens | 0 Shares 613 Reads

June 12, 2023 // Franchising.com // GRIMES, Iowa - Slim Chickens announced today its new restaurant opening at 2170 E 1st St. Grimes, IA 50111. Edotto Brands is spearheading the opening.

The better-chicken brand is known and loved for its hand-breaded, cooked-to-order tenders and passionate group of followers within the markets it operates.

“We are thrilled to bring our southern hospitality and quality cooked-to-order chicken tenders to the community in Grimes,” said Jackie Lobdell, vice president of franchise development at Slim Chickens.

The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better-chicken” segment by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings, and unique side items. Fans also resonate with the southern contemporary look and feel, as well as the open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.

“We are thrilled to open another location in the state of Iowa,” said Sam Rothschild, CMO of Slim Chickens. “We are so thankful for operators like Edotto Brands who are dedicated to sharing our southern hospitality and cooked-to-order chicken tenders with more members of the community.”

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