BRIX Holdings’ Orange Leaf and Smoothie Factory + Kitchen Welcome Multiple New Franchise Agreements Across Texas

By: Orange Leaf Frozen Yogurt | 2 Shares 174 Reads

February 14, 2024 // Franchising.com // DALLAS - BRIX Holdings, LLC,(“BRIX") today announced four deals signed at the end of 2023 promising new Orange Leaf and Smoothie Factory + Kitchen locations coming this year to Prosper, Frisco, San Antonio and the Rio Grande Valley, Texas.

These Texas deals are among 11 new franchise agreements awarded across the BRIX portfolio in 2023 with other new deals in Nebraska, New York, Ohio and Florida.

"We look forward to working with our new franchise owners, who are dedicated to expanding Orange Leaf and Smoothie Factory + Kitchen networks. Their commitment mirrors our enthusiasm for fostering business growth in our home state of Texas, a state rich with opportunities,” said Sherif Mityas, CEO of BRIX Holdings LLC.

The new franchise operators behind the agreements signed in Texas are welcome additions to the BRIX network as the company continues to prioritize the state. Each new owner comes from varying backgrounds and experiences, including a former law enforcement officer, a military veteran, a previous family restaurant owner and an entrepreneur. Despite their differences, they share the united goal of achieving business success while positively impacting their respective communities, making them well-suited for franchising with the BRIX brands.

“I was in the restaurant industry for more than 20 years in every role from waitress to owner. After many early mornings and long nights without time for my children, personal time or vacations, I realized I wanted to retake control of my life. Franchising with Orange Leaf afforded me that opportunity,” said Susana Jimenez, the new franchise owner behind the future Orange Leaf location coming to Cibillo, Texas. “The team at BRIX provided us with care, support and resources along the way to make our dreams possible and give me peace of mind again. I can’t wait to serve our community in new ways and grow with Orange Leaf.”

SOURCE BRIX Holdings, LLC

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