Quick Business Facts
Founded: 2008
Corporate Office: 12011 NE First Street
Building C, suite 202
Bellevue WA, 98005
Industries: , , , , , , , , ,
Resources: » Consumer Information

About MOD Pizza

A pioneer of the fast-casual pizza segment and the largest brand in the sector, MOD Pizza was founded in Seattle in 2008 by entrepreneurs Scott and Ally Svenson. MOD's individual artisan-style pizzas and salads are made on demand, empowering customers to choose any combination of over 30 toppings, all for one set price. At the core of MOD is a purpose-led culture that’s committed to being a force for good in the community – creating not only a cool place to eat, but an inspired place to work. MOD was recently ranked as America’s fastest growing chain restaurant by Technomic; earned a spot on the Inc. 500 list as one of America’s fastest-growing private companies in 2016; and was recognized by Fortune as the 7th best workplace in retail for its progressive hiring practices and career-growth opportunities. MOD currently has over 200 locations across 20 states and the U.K.

Company History

In 2008, a couple in Seattle had an idea. It was inspired by their love of pizza and simple pleasures, and motivated by their need to feed four hungry boys. It was a complicated time - the financial crisis was brewing and many were stressed. Wouldn’t it be cool to bring a bit of lightness and hope into people’s daily lives?

They were motivated to create something unique: an honest, inspiring and memorable experience for customers and team members alike. They started by asking whether it would be possible to create an authentic, fresh, hand-made product super fast? With the help of some really smart, experienced friends they figured it out. Next came the fun part—how to make the experience unique?

What would happen if they allowed customers to choose exactly what they wanted without charging more (a true “no catch” offer)? How low could they set the price and still keep the doors open? It was an experiment, so let’s give it a shot, they thought. And to really make this thing worthwhile, let’s see how well they can pay the team while we’re at it. Charging customers as little as possible while paying the team as much as possible … what a concept!

From the beginning, MOD was an experiment—motivated by the desire to create something really special and inspired by some shared values. How the experiment would turn out, though, was uncertain. How would customers react? Would the team get it? Was the experiment worth the blood, sweat and tears required to go the distance?

Well, something pretty cool happened after they opened their doors in the crazy fall of 2008. They attracted some special people who decided to make it their own. The “MOD Squad” which emerged helped turn MOD into a place where you want to take your family, and where it feels like family. A place that prides itself on providing a special experience to customers and MOD Squaders alike. Like magic, a spirit of individuality, teamwork, and service emerged. That’s what they call MODness. And, the best part is, it’s just starting to spread.

MOD Pizza. Simple food for complex times.

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MOD Pizza »

MOD's individual artisan-style pizzas are made on demand, allowing customers to create their own pizzas and salads, using fresh-pressed dough and signature sauces for one price.

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