Crunch Franchise Announces New Location In Poughkeepsie, New York

NEW YORK - April 16, 2014 // PRNewswire // - Crunch, the health club chain best known for making serious fitness fun through unique programming and cutting-edge training, announces the first location in the Hudson Valley, midway between New York City and Albany in Poughkeepsie, NY. The new location, located at 2 Neptune Road, Poughkeepsie, New York, is set to open in June bringing its 'No Judgments' philosophy to Dutchess County.

The new club is located in a completely renovated 56,000 sq. ft. building formerly occupied by IBM. The gym will occupy the road front half of the building totaling over 22,000 sq. ft. Once completed, the entire front of the building will be outfitted with large windows overlooking route 9, just south of the Spackenkill Road exit. The building has over 200 designated parking spaces and is also home to a new Bounce Trampoline Sports Complex which opened in February.

Crunch Poughkeepsie will have two floors featuring fully appointed locker rooms, a 2,700 sq. ft. group fitness studio and a Kids Crunch childcare. The gym will have brand new state-of-the art fitness equipment which will be supervised by nationally certified personal trainers. Other amenities include, an online fitness and nutrition program powered by dotfit, free tanning and HydroMassage.

Crunch Poughkeepsie's opening is timed perfectly to help people with their summer fitness goals. Residents will be able to kick off their goals with the club's diverse and innovative group fitness classes, the very ones that have helped make Crunch famous in the industry, including, BodyWeb w/TRX®, BOSU® Bootcamp, Zumba® and more.

Crunch Franchisee, Ed Kreuscher has been an independent local business owner in Dutchess County for over 25 years and is excited to bring his experience and love of fitness to the Hudson Valley area. "Our decision to open the Hudson Valleys very first Crunch Fitness franchise is the culmination of more than 20 years experience in the fitness industry and can be summed up in one word.....value!" says Crunch franchisee, Ed Kreuscher. "There is no other fitness facility available that offers this much variety and value to its members to enjoy and experience in an environment that is welcoming and fun for all regardless of your goals."

An enrollment center is now open at the clubs location, 2 Neptune Road, Poughkeepsie, New York. For more information, visit or call 845-462-2200 for exclusive membership opportunities. For more information about Crunch franchising opportunities go to

About Crunch 

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Headquartered in New York City, and co-owned by New Evolution Ventures (NeV) and private-equity firm Angelo Gordon, Crunch serves over 300,000 members with 84 gyms worldwide, including 53 franchise locations throughout the country and Australia, and is rapidly expanding across the U.S. and around the globe. Go to for more information.

About New Evolution Ventures™ (NeV)

About New Evolution Ventures™ (NeV) Based in Northern California, New Evolution Ventures (NeV) is a private equity firm focused on the acquisition, development and operations management of fitness, health and wellness interests both domestically and internationally. Founded in 2008 by Mark Mastrov, Jim Rowley and Mike Feeney, the current team of NeV professionals is shaping the world of fitness, health and wellness one brand at a time. With a foundation representing over a century of business experience, NeV currently has operations and investments in more than 20 countries worldwide representing over 800+ facilities. For more information, visit

About Angelo, Gordon & Co., L.P.

Angelo, Gordon & Co., L.P. is a privately held limited partnership founded in November 1988, and currently manages approximately $23 billion. The firm's investment focus centers on core competencies of real estate, credit, and private equity. Angelo, Gordon has over 200 employees (approximately half of whom are investment professionals) and is headquartered in New York, with associated offices in Chicago, Los Angeles, Washington D.C., London, Hong Kong, Seoul, Shanghai, Tokyo, and Sydney. For more information, visit



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Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments.


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