New Patrice & Associates Office in Arlington to Give Local Restaurant Scene a Boost

Demand from Local Eateries Gives Rise to Management Support Business in Northeast Virginia

August 15, 2014 // // Arlington, V.A. - Patrice & Associates, the nation’s preeminent strategic partner in the restaurant industry, announced today the opening of its second franchise in Virginia to meet the growing management needs at local restaurants and other related hospitality businesses.

Local resident Sajjan Betham, a Senior IT Architect and the former owner of an IT training center, is turning his sights toward hospitality, as he runs day-to-day operations for Patrice & Associates in Northeast Virginia. Betham will serve businesses around Arlington, Mclean, Fall’s Church, Alexandria and Mt. Vernon.

"The economy in this part of the country has been booming over the last few years, and some incredible local restaurants are leading the march," Betham said. "People will always need to eat, and restaurants will always need talented staff to make sure customers are enjoying every meal. No one beats Patrice & Associates in connecting restaurants with the industry’s best professional talent."

Patrice Rice, CEO and Founder of Patrice & Associates, began the hospitality management recruiting company more than twenty years ago out of her basement. She recently launched a growth initiative for the company, seeking to expand by opening franchised Patrice & Associate offices. Now, one of the largest privately held search firms in the country, Patrice & Associates fills positions for thousands of U.S. restaurants and guides thousands of management candidates to new job opportunities.

"Sajjan is a welcome addition to the Patrice & Associates team," Rice said. "His experience in entrepreneurship, management and the technology industry is a recipe for success in our field. Recruiters such as Sajjan are exceptional at their job, as they can find cutting edge solutions to connecting restaurants with new employees."

Patrice & Associates has evolved from a hospitality-staffing agency to a strategic partner for restaurant brands. Restaurant companies today are looking for more than a resume, they are seeking talent that can embody the culture and have a positive impact on the brands’ growth.

The $625 billion hospitality industry employing 12 million people in the United States has proven resistant to the recent forces of the recession. Rice began franchising her hospitality industry recruiting business four years ago in the midst of the Great Recession. It has continued to grow rapidly with more than 40 regional franchise offices spread across the entire nation. Patrice & Associates currently has more than 600 managerial positions to fill.

About Patrice & Associates

As the preeminent hospitality recruiting service in the U.S. since 1989, Patrice & Associates helps thousands of managerial candidates every year find rewarding jobs in the restaurant and hospitality industry. The company has exclusive recruiting partnerships with some the nation’s largest restaurant chains and hotels to ensure those hospitality venues recruit the top managers in their industry. Currently, there are more than 40 franchise units across dozens of states. Patrice & Associates is growing its franchise base dramatically in the next few years, expecting to add more than 100 franchisees to help fill 1,100 open territories nationwide. For more information about Patrice & Associates, visit To learn about available franchise opportunities, call (301) 327-5059 or email Patrice Rice at

SOURCE Patrice & Associates

Media Contact:

Stan Golovchuk
Public Relations Associate
O: 847-897-7491
C: 224-500-6738


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As the preeminent hospitality recruiting service in the U.S. since 1989, Patrice & Associates helps thousands of managerial candidates every year find rewarding jobs in the restaurant and hospitality industry.


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