Bill Colvin Establishes New Max Muscle Sports Nutrition Franchise

Competitive Athlete Hopes to Give Back to Community with Nutritional Supplement Store

Bellevue, Wash. (PRWEB) September 15, 2014 - Bill Colvin loves a good challenge. From participating in sports competitions to conquering his fitness goals, he's always taken pride in setting the bar high and exceeding expectations. Now, he's applying that same mindset to his new business — Max Muscle Sports Nutrition.

"I take pride in ownership," he said. "I want to follow my passion for health and fitness, plus be able to control my destiny and create my own work-life balance."

Max Muscle is a retail store selling nutritional supplements and services to help people from varying walks of life meet their health goals. The supplements are made with premium ingredients, and employees knowledgeable in nutrition can assist customers in finding the right blend of products to further their fitness efforts.

"Every day is a great day running this store," Colvin, father of two little girls, said. "I love meeting people and consulting [with] them on how they can reach the next level in their health and fitness. It's so gratifying."

Prior to opening his Max Muscle location, Colvin was a senior supply-chain manager for various Fortune 100 companies. However, he had owned a business before and was ready to be his own boss again. With the help of small business financing firm Guidant Financial, he used his retirement funds to invest in his franchise through a process known as Rollovers for Business Start-ups.

"I was ready to take the risk and reap the rewards," Colvin explained of his decision to use his retirement funds. "[ROBS] is an outstanding resource for people looking to leverage their 401(k) assets. It's a brilliant concept, and [Guidant was] very helpful."

Max Muscle is located at 211 Bellevue Way N.E., near downtown Bellevue. To learn more about the supplements, call 425-455-4629, email or visit

About Max Muscle Sports Nutrition

Max Muscle Sports Nutrition, a leader in the sports nutrition industry since 1991, is committed to improving the health of those from all walks of life: men, women, everyday fitness enthusiasts, high school athletes and college athletes, as well as those involved in bodybuilding and fitness competitions. Each Max Muscle Sports Nutrition employee is extremely knowledgeable and will take the time with each client to pinpoint their health and fitness goals, finding the best program, supplements and/or vitamins for them to achieve those goals. Whether the goal is weight loss, weight gain or simply dedicating yourself to a healthier lifestyle, Max Muscle provides the best products and services. Learn more at

About Guidant Financial

Guidant Financial helps people create the life they want through innovative small business financing. They are the premier provider of rollovers for business start-ups (ROBS). Guidant's services allow people from all walks of life the freedom to purchase small businesses and franchises using their retirement funds without taking a taxable distribution or getting a loan, in addition to offering traditional funding options such as SBA loans, portfolio loans and unsecured credit. Visit Guidant on the Web at


Brooks Wallace
Hollywood Public Relations
781-378-1731 Ext: 6


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Max Muscle Sports Nutrition »

Max Muscle offers a diverse but integrated product mix of innovative nutritional supplements, fashionable athletic apparel that targets a broad consumer base with a true passion for fitness and health.


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