Coldwell Banker Commercial Engages Grovo to Offer a Learning Platform to Affiliated Real Estate Professionals

May 20, 2015 // // Madison, N.J. - Coldwell Banker Real Estate LLC, dba Coldwell Banker Commercial Affiliates, is enhancing its affiliate learning program by engaging with Grovo, the learning platform for the 21st century workforce, to bring more than 5,000 microlearning videos and assessments to Coldwell Banker Commercial® affiliated real estate professionals. Affiliated professionals will have open access to the platform, giving them the promotional, marketing, management and efficiency skills to work more successfully in the world of commercial real estate.

“Coldwell Banker Commercial is always looking to make new tools available and help affiliated real estate professionals find engaging ways to continue to grow and learn,” said Fred Schmidt, president and chief operating officer of Coldwell Banker Commercial Affiliates. “We believe this will offer a quick and effective way to acquire new skills and stay on top of trends in business and marketing.”

The Grovo platform gives Coldwell Banker Commercial affiliated real estate professionals the ability to learn more than 150 topics including social media, online marketing, project management, email efficiency, negotiating and more. It includes a customized Coldwell Banker Commercial dashboard that provides select learning tracks chosen specifically for commercial real estate professionals. Coldwell Banker Commercial and Grovo will team up to produce 60-second microlearning videos tailored to the needs of today’s commercial real estate professionals, the first being, “Introduction to Social Media for Commercial Real Estate.” Grovo will be available on demand 24/7 on any connected device.

Mike Smith, a broker with Coldwell Banker Commercial Paradise in Indialantic, Fla. logged in nearly 300 minutes of learning the first week the platform was available to him. “Grovo is helping me learn new skills and build my business around my own schedule,” he said. “Their microlearning lessons have helped me strengthen my social media presence and further differentiate myself from other professionals in my market.”

“Commercial real estate is a fast-paced industry, and today’s real estate professionals need to be prepared to move quickly in today’s digital world,” said Jeff Fernandez, cofounder and CEO, Grovo. “In addition to their core real estate skills, commercial professionals are expected to excel at areas such as social media, project management and marketing. Grovo gives Coldwell Banker Commercial professionals a simple, on-demand learning platform to help drive their business forward.”

About Grovo

Grovo is a better way to learn at work. The SaaS-based platform empowers companies with the training technology and content to align, educate, and inspire their teams. From onboarding to professional development, Grovo’s 60-second microlearning videos teach everything 21st century employees need, delivered in a way that learners love. Grovo is headquartered in New York City and was recently named the "Best Place to Work in NYC Tech" by Internet Week. To learn more, visit:

About Coldwell Banker Real Estate LLC, dba Coldwell Banker Commercial Affiliates

Coldwell Banker Commercial® is a registered trademark licensed to Coldwell Banker Real Estate LLC . The Coldwell Banker Commercial brand has been a premier provider of real estate, recognized globally as a company that puts the client first while delivering individual, distinctly different service. Coldwell Banker Commercial affiliates cover territory throughout North America, South America, Europe, Africa, Asia and Australia. Coldwell Banker Commercial is an industry leader in providing commercial real estate solutions that serve the needs of tenants, landlords, sellers and buyers in the leasing, acquisition, disposition and management of all property types. Each office is independently owned and operated. For more information, visit:

SOURCE Coldwell Banker Commercial®

Media Contacts:

Evan Jordan
CooperKatz for Coldwell Banker Commercial


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Since 1906, the Coldwell Banker® organization has been a premier provider of full-service residential and commercial real estate.


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