Blue Moon Estate Sales Appoints New Digital Platform Manager

October 19, 2016 // // RALEIGH, NC – Blue Moon Estate Sales, the nation’s pioneer franchise brand in the expanding industry of estate sales, has named Sarah Puma as the new Digital Platform Manager.

In her new role, Puma will work hand-in-hand with Blue Moon co-founders David and Debra Blue to help the company navigate the digitization of their business, including the implementation of a new digital experience platform, created to enhance customer experience.

“We’re thrilled that Sarah has joined the team during a time of rapid growth for the company,” said VP and Co-founder of Blue Moon Estate Sales, David Blue. “We look forward to what her experience in the digital technology space will bring to our business.”

Prior to her role at Blue Moon Estate Sales, the University of Colorado alum was based in Iwakuni, Japan serving as the Deputy Marketing Director for the Marine Corps Community Services. There, she managed the digital marketing efforts of the organization with a staff of 1,000 and oversaw consumer facing digital content for the military branch. Puma’s extensive background in digital technology also includes roles at Herring Broadcasting, High Noon Entertainment and Negawatt Consulting.

“I’m excited to join such an innovative team of hardworking professionals. The corporate team’s passion for this industry is evident and it is translated to Blue Moon’s franchisees,” says Puma. “I’m looking forward to using my experience to help Blue Moon continue its unparalleled growth in the estate sales industry.”

Blue Moon Estate Sales offers an extensive list of services provided during the liquidation process: from determining a convenient time line to sweeping up after the sale. Blue Moon also offers a complimentary and extensive evaluation of the home, appropriate pricing from antiques to everyday items, categorization and staging of the home, marketing, hosting and staffing of the sale. As an added bonus, Blue Moon brings a loyal fan base to every sale, which includes customers who will line up hours before the sale to be the first ones to enter the home.

About Blue Moon Estate Sales

Launched in 2009 and franchising since 2013, Blue Moon Estate Sales is the leading estate sales franchise in the country. The company’s estate sales specialists help clients through every step of the estate sale process to ease the stress and workload of an event few people ever plan for. With 14 locations currently open and operating in five states, Blue Moon Estate Sales has already helped hundreds of families with its residential, commercial, and moving liquidation services. For more information, please visit 

SOURCE Blue Moon Estate Sales


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Launched in 2009 and franchising since 2013, Blue Moon Estate Sales is the leading estate sales franchise in the country and pioneer of the new niche.


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