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Multi-unit and multi-brand operators continue to grow—and they’re getting bigger every year as these “dominators” grow their portfolios through acquisitions, new unit build-outs, refranchising, and scooping up successful units from retiring franchisees. This trend has only accelerated during Covid-19 as smaller and weaker operators sell to larger and stronger ones.
That’s why we have to provide an “asterisk” to the rankings again this year: they were compiled from FDDs created before and during the pandemic—and thus are not as representative as in the past as franchisees both large and small divest units, file for Chapter 11 protection, no longer exist (NPC International), or simply decide it’s time to retire or get out of the business.
On the upside, there are franchisees and brands that quickly adapted, were deemed “essential,” or whose business model accommodated the new normal (drive-thru, delivery, carryout, no contact, etc.). Banking on their good credit, solid infrastructure, and proven track record, these dominators are moving forward and creating historically large franchisee organizations that are changing the face of franchising.
Even during these pandemic times, they are still creating jobs by the thousands, hiring young employees and providing a career path for them to grow. They do business with local suppliers—lots of them! And they give back to their communities on a wide scale, encouraging their employees to support local organizations and charities—especially now. No franchisee gets to the top without years of hard work, sacrifice, perseverance, and an unwavering desire to be the best. So congratulations to this year’s Dominators!
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Note: Data based on most current FDDs.
Source: FRANdata