{{title}}
{{byline}}
{{byline}}
Seasoned entrepreneur Manny Saldivar and his business partners, Carlos and Yazmin Hinojosa, signed a multi-unit development agreement to bring four Smalls Sliders locations to the Rio Grande Valley in Texas.
Saldivar brings more than 35 years of entrepreneurial experience to this deal. His background spans finance, insurance, and franchising. His experience is complemented by Carlos Hinojosa's background in engineering, manufacturing, and business ownership, creating a partnership rooted in operational discipline and commitment to long-term growth.
The group's initial development plan includes four locations across Brownsville, Harlingen, and McAllen. The first unit is expected to open in Brownsville as the brand makes its debut in the region.
"We were drawn to Smalls Sliders because of its branding and the simplicity of the concept," Saldivar said. "They do one thing, and they do it right, and that really stood out to us. We're excited to bring something fresh and different to the Rio Grande Valley and create a place where the community can gather and enjoy themselves."
The ownership group's family connection adds an additional layer of alignment and trust to the partnership. Saldivar and Hinojosa are working together as cousins to introduce Smalls Sliders to a new market.
"South Texas represents a strong opportunity for Smalls Sliders with a growing population and a community that values quality and convenience," said Richard Leveille, vice president of franchise development. "Manny, Carlos, and Yazmin bring a wealth of experience across multiple industries along with a shared commitment to building something meaningful in their community. We're excited to partner with them as we expand into the Rio Grande Valley."