Consumer Marketing News, Views, and Reviews: October 2022

Welcome back to our monthly news roundup for franchise consumer marketers. Whether Covid is finally behind us or a winter surge awaits (got your booster?), the changes it brought are here to stay and businesses will be adjusting for years to come. If you have news items, trends, reports, or studies you think will be useful to CMOs and our other franchise consumer marketing leaders looking to navigate the new future, please forward them our way! And now, the news…

Fast Food Chains Raise Millions To Oppose California’s FAST Act

National Restaurant Association Asks for Relief for EIDL Recipients

10 Restaurant Trends We’re Likely To See in 2023

Black Media Chief Byron Allen Sues McDonald’s for $10 Billion for Not Advertising on His Networks

Texas Pete Hot Sauce Sued Over Product Being Made in North Carolina

Burger King To Spend $400 Million in 2 Years to “Reclaim the Flame”

For Fast Food Brands, Breakfast Is the Most Important Meal of the Day

Chipotle To Pay $7.75 Million Over Child Labor Violations

Smashburger Plans To Open 65 to 75 New Restaurants by 2024

For Hotel Brands, Recession Fears Shift from “If” to “How Deep”

McD’s Former CEO Easterbrook Invests in Project Pollo, a 12-Unit Plant-Based Brand

What Is the Inflationary Tipping Point for Fast Food Price Hikes?

Revisiting the “Great Rethink” by U.S. Workers Since Covid

Initial Results Are in for Google’s “Fledge” Tests, a Post-Cookie Privacy Attempt

Most Popular Burger Chains by State

OTT Is the Fastest-Growing Media Segment for Local Advertising

Charleys Philly Steaks Starts Delivering by Drone

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