Adam & Eve Celebrates 40th Anniversary March 10, 2011!

Hillsborough, NC, March 10, 2011 // PRNewswire // — Adam & Eve (http://www.AdamAndEve.com/news), America's most trusted source for adult products, is pleased to announce it is now officially celebrating its 40th anniversary.

From November 2010 through the actual anniversary date of March 10, 2011, Adam & Eve has put together a number of special events, promotions and sales including one of Adam & Eve's best offers ever – a buy one/get one sale with 40% off - valid through March 12.

Adam & Eve began as the first condoms-by-mail outlet in America, but it quickly helped make vibrators and adult novelties accessible to adults from coast to coast. When the VHS tape made adult films (and adult stars) popular in the 1980s, Adam & Eve was the premiere provider. Likewise, the adult industry and Adam & Eve helped push the DVD as the choice for adult content in the 1990s.

"We have brought pleasure to millions of adults and we are proud of the sex-positive role Adam & Eve has played in American history," says Adam & Eve President Phil Harvey. "No one else has the reach… the history that Adam & Eve has," says Harvey.

Adam & Eve has also helped make adult stars such as Jenna Jameson, Bree Olson, Ginger Lynn and Ron Jeremy into the icons they are today.

Besides Adam & Eve's catalog and website, Adam & Eve boasts an award winning production division (Adam & Eve Pictures), a franchise department that now has Adam & Eve stores open from California to Florida, private label Adam & Eve toys and more.

For more information on Adam & Eve, please contact director of public relations Katy Zvolerin at 919.644.8100 x 3121 or katy@adameve.com.

Adam & Eve has built its reputation over 40 years as America's most trusted source for adult products. With over 20 million satisfied customers, Adam & Eve and AdamAndEve.com continue to set the standard for sex positive leadership within the adult entertainment industry.

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Adam & Eve stores provide a safe, friendly environment for women, men and couples to explore romance and erotica.

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