Loyalty Brands Sets the Stage for Instrumental Growth in 2021 with Strategic Brand Acquisitions

Umbrella Franchise Company Grows Portfolio as Business Services Demand Rises; Poised for Nationwide Expansion

January 28, 2021 // Franchising.com // VIRGINIA BEACH - Loyalty Brands, an umbrella franchise company, closed out 2020 with an impressive portfolio of new franchisor partnerships, growing from five franchise concepts to nine, and setting the stage for rapid expansion in the new year. The business services parent company partnered with a number of emerging franchise concepts that have grown in demand as a result of the pandemic - such as home care concepts and tax firms - with the promise of helping these brands scale their businesses quickly and efficiently to better meet the needs of their consumer base in 2021.

As Loyalty Brands looks ahead into 2021, its ultimate goal is growing the brand footprint for each of its franchise partners. The brand aims to partner with cohesive franchise concepts designed to work together to help the franchise buyer prosper both quickly and over the long-term - a feat they have accomplished in 2020. A few highlights include:

“Coming off of an unpredictable year, we’re thrilled to look back on our growth, and recognize the strong position we’re in for the year ahead,” said Melissa Salyer, Executive Vice President of Franchise Development for Loyalty Brands. “Our expertise lies in setting brands up with the tools and knowledge needed to scale their businesses and grow their portfolios, and we expect to see explosive growth from all nine of our concepts in 2021. Many of the business services franchises took time in 2020 to refine their business operations to better serve the consumer needs that arose during the pandemic, and now we are putting the changes to the test.”

Loyalty Brands is looking to attract entrepreneurs who are passionate in helping small business owners succeed. The overarching goal of Loyalty Brands, the parent company of nine like-minded business services franchises, is to expand small business service offerings nationwide at an accelerated and supported pace.

For more information about these franchise opportunities, please visit https://loyaltybrands.com/.

About Loyalty Brands

Headquartered in Virginia Beach, Virginia, Loyalty Brands is an umbrella franchise company founded in 2018 by serial entrepreneur John Hewitt. Loyalty Brands consist of business brokerage, small business accounting, tax preparation and added services, networking and bartering.  The company maintains a community first outlook, meaning that involvement in local communities and giving back is a core value. The multi-brand concept involves businesses that are synergistic and compatible, so potential franchisees could possibly own one or more of the brands for additional customer acquisition and co-marketing opportunities. To learn more about Loyalty Brands, please visit https://loyaltybrands.com/

SOURCE Loyalty Brands

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