ATLANTA, April 29, 2021 // PRNewswire // - The last twelve months have made us clench. With COVID-19 increasing jaw pain by 12%1, our mouths are tight and our molars are ground to stubs. To help fans loosen their jaws, fast casual restaurant brand Schlotzsky's has partnered with Pro Football Hall of Famer (and no stranger to training) Terry Bradshaw to develop and demonstrate a line of mouth muscle moving exercises, just in time for its new, meatier sandwiches that recently launched.
The "Train for a Mouthful" routine consists of three exercises - The Breadlift, The Chew Chew, and The Stacks on Deck - all to help prepare you prepare for a mouthful of sandwich:
"It's no secret that I always have a mouthful to say, so when the opportunity came up to help Schlotzsky's fans train their mouths, I couldn't say no," said Terry Bradshaw. "My family and I have been eating Schlotzsky's sandwiches for years, so any workout where I can enjoy my go-to - The Original with jalapenos - is a workout made just for me."
"It's been a stressful year, and we can all use a little bit of fun these days. That is why we're excited to team up with sports legend Terry Bradshaw to create the Train for a Mouthful regimen," said Tory Bartlett, Chief Brand Officer, Schlotzsky's. "We are providing customers with an engaging way to prepare for and enjoy Schlotzsky's new, meatier sandwiches. With even more protein piled high atop freshly baked sourdough bread, our sandwiches are a delicious mouthful that guests have been enjoying for 50 years."
For customers who want to try these new, enormous sandwiches for themselves, Schlotzsky's is offering the "Bradshaw BOGO" promotion all weekend long, from April 29 through May 22. The "Bradshaw BOGO" offers guests with the Schlotzsky's app a free medium sandwich with the purchase of a medium sandwich. Download the Schlotzsky's app to redeem this offer.
Schlotzsky's recently launched their first-ever national integrated campaign "It's a Mouthful". The campaign unveils larger, meatier sandwiches at all Schlotzsky's restaurants across the country and nods to our beloved name that alone is a mouthful. The hero of the campaign is the abundant and flavorful sandwich that started it all in 1971, The Original. The Original has 13 unique ingredients including lean smoked ham with Genoa & cotto salamis, cheddar, mozzarella & parmesan cheeses, black olives, red onion, lettuce, tomato, mustard and our signature sauce - all served on our toasted house-made sourdough bun.
SOURCE Schlotzsky's
Schlotzsky’s® is a fast-casual restaurant franchise that started in 1971 and is home to The Original® oven-baked sandwich.