Jack in the Box Unveils MK12-W Location Prototype

Recently Opened Restaurant in Tulsa is First to Feature Iconic Burger Brand’s New Store Layout

October 20, 2022 // Franchising.com // TULSA, Okla. - Jack in the Box Inc. (NASDAQ: JACK) introduced its new off-premises-only restaurant prototype with the opening of a new location in Tulsa, Oklahoma.

This new prototype was designed to meet the continued increasing demand for drive-thru service and digital ordering. At only 1,350 square feet, the restaurant features a double y-lane drive-thru, a walk-up window for ordering, dual assembly kitchens and a dedicated pick-up window for mobile and third-party delivery orders.

The goal of this new prototype was to reduce buildout costs by while also increasing real estate flexibility. The new model is designed for free-standing locations but can be adapted to fit in a variety of spaces such as C-stores, travel plazas, and end-cap locations.

Eye-catching design elements include a “big red box” on the façade that plays homage to the brand’s namesake and exterior lighting that turns to the brand’s signature purple to signify its late-night menu hours. Features like these will attract new customers and loyal fans to our burger franchise.

SOURCE Jack in the Box

About Jack in the Box

Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box® restaurants.

Learn More

Recent Franchise News

View More