February 02, 2023 // Franchising.com // SACRAMENTO, Calif. – Curry Up Now has announced the grand opening of its newest location in Sacramento. Curry Up Now celebrated the opening of this new location with a giant “burrito cutting” ceremony with attendance from local officials, including mayor Bobbie Singh-Allen as well as a giveaway of more than 1,000 of its famous burritos and bowls.
“Since opening our first location in 2009, our mission has been to bring our modern take on traditional Indian cuisine to neighborhoods in the U.S.,” said Curry Up Now CEO, Akash Kapoor. “We’ve been fortunate to bring on talented franchisees who truly believe in our mission and embody our brand ethos.”
Founded as a food truck by husband-and-wife duo, Akash and Rana Kapoor, Curry Up Now has seen an increasing demand for its fresh, flavorful ingredients and menu items that offer an innovative spin on traditional Indian cuisine. With menu items that include Burritos, Bowls, Indian Street Food, Thali Platters, Sexy Fries, Naughty Naan and Deconstructed Samosa, Curry Up Now differentiates itself by presenting authentic Indian flavors in a friendly, recognizable format that supports halal, keto, paleo, vegan, vegetarian and gluten-free diets, and uses locally sourced ingredients whenever possible.
SOURCE Curry Up Now
Curry Up Now was established in 2009 by Akash Kapoor and his wife Rana, and ably supported by Co-Founder and now Senior VP of Operations, Amir Hosseini. The concept, which is known for its innovative spin on traditional Indian cuisine.