May 18, 2023 // Franchising.com // PALM SPRINGS, FL – My Eyelab and Stanton Optical, retail brands of Now Optics offering accessible and affordable eye care and eyewear, have announced the introduction of Macuhealth over-the-counter eye care supplements through their continued partnership with Physicians Eyecare Group. The addition of the new vision-boosting nutraceuticals falls in line with the brands’ commitment to offer accessible and affordable eye health products, as well as moving towards a more holistic approach to eye care.
For over a decade, My Eyelab and Stanton Optical have partnered with Physicians Eyecare Group – a group of independent eye care doctors bringing quality eye care to their patients. Physicians Eyecare Group functions independently from Now Optics’ retail stores and is focused on providing a comprehensive vision health assessment for patients and clinical recommendations that improve quality of life.
“To take care of patients in the best way possible, we are always evaluating how to make a patient’s journey better,” said Dr. Machat, Medical Consultant to the Physicians Eyecare Group. “While surgeries are often recommended to fix certain eye ailments, they are not risk-free. Our approach is to make eye care more holistic. We believe adding supplements to our patient care will show a significant impact in preventing and even reversing symptoms of eye issues and diseases, without the risk.”
The lineup of physician-formulated nutraceuticals has been clinically proven to rebuild and maximize macular pigment, aid in the treatment of macular degeneration, benefit in the management of dry eye, and manage floaters. These products stand apart from pharmacy and big box store supplements because of the refinement in their development process. They also include a verified list of ingredients on the bottle – something most supplements do not have. They will now be available at Stanton Optical and My Eyelab stores and can be purchased all in one appointment.
“Most people go to the pharmacy or a big box store and buy the wrong products when on their own. Clinical understanding of what you are buying and putting into your body is crucial. Not all nutraceuticals are made the same, and it’s important to know the difference,” said Dr. Machat. “All of our supplements are formulated by physicians and hand selected by Physicians Eyecare Group. Thanks to their third-party testing and verified contents, customers will be able to trust they are choosing the best possible product.”
The nutraceuticals offered in-store are:
“I have benefitted from these supplements in my life, and I would recommend them to anyone,” said Dr. Machat. “The average diet today isn’t like it was thirty years ago, and on top of that, we are constantly looking at screens. Both of these factors affect eye health, so supplementing the diet with these nutraceuticals is necessary to get the full effects needed to maintain eye health.”
Over the next year, My Eyelab and Stanton Optical will continue the rollout of additional eyecare products to further serve their customers, including online availability.
“We are excited about the new direction we’re going in and are certain it will make a huge impact on future patient care. This is just the start, but it is a critical part of what we consider holistic eye health,” said Nicole Lord, Vice President of Merchandising of My Eyelab and Stanton Optical. “In the future, you’ll continue to see an expansion of our over-the-counter and physician-recommended products in My Eyelab and Stanton Optical stores and in our eye care treatment plans.”
Most Stanton Optical stores offer same-day service. You can get an eye exam, and your single vision glasses all made the same day due to onsite labs. For convenience, My Eyelab and Stanton Optical offer same-day eye exams and walk-ins. They accept most insurance and offer buy now, pay later options, and even without insurance, eye exams are free with the purchase of eyeglasses. On top of that, an assortment of over 1,000 eyeglass frames and top contact lens brands to fit both style and budgets allows consumers the ultimate freedom to experiment with unique, stylish designs that fit their personal style and budget.
SOURCE My Eyelab