January 08, 2025 // Franchising.com // LOS ANGELES– Hurricane Grill & Wings is mixing up some new drinks to further elevate its bar menu. The new bar menu at Hurricane features fresh, beachy twists on tropical classics, underscoring the brand’s distinctly coastal atmosphere and menu offerings. Guests can enjoy an assortment of new beverages, including nearly 15 classic and signature cocktails and margaritas, 10+ beers and a variety of wine. Highlights that have coasted onto the menu are:
“Our loyal fans come to Hurricane for the immersive escape and elevated customer service they know they can count on time and time again,” said Peter Farrand, Chief Culinary Officer at FAT Brands. “From island-inspired margaritas to new beer options, we aimed to enhance our bar menu across the board to play into current drink trends that complement our signature dishes, including our beloved wings, burgers and tacos.”
Hurricane’s culinary team, in conjunction with Straight Up Collective, an industry leader in beverage engineering, worked hand-in-hand to identify flavor profiles and recipes to resonate with brand fans, creating a fresh, inventive new bar menu.
SOURCE FAT Brands
Florida-based Hurricane Grill & Wings® is known for its jumbo, fresh wings, more than 35 signature sauces and rubs and tropical, laid-back vibe.