January 13, 2025 // Franchising.com // NEW YORK, NY – Assisted Living Locators announced today the opening of its New York City location under the leadership of owners and Senior Living Advisors Michael Wolfson and Howard Horowitz. This newly launched local offering delivers a concierge-style service for seniors, and their loved ones, addressing a critical gap in the marketplace for our region’s fastest growing and most underserved population.
Horowitz and Wolfson bring a wealth of expertise and compassion to their roles, aiming to help seniors and their families navigate the complexities of senior care. They offer personalized guidance and curated solutions tailored to the unique needs of each client. Drawing from Horowitz’s 30 years of experience advising multi-generational families during his Wall Street career and Wolfson’s hands-on, empathetic approach inspired by his personal journey of overseeing his parents’ care, the duo’s mission is to create an indispensable resource for seniors in New York City.
"Our vision is to create a ‘best in breed’ concierge service for seniors in NYC, akin to the sought-after concierge medical practices that are flourishing here,” said Horowitz. “As many leave the city for Palm Beach and other destinations, ultra-luxe buildings in Manhattan are catering to seniors who want to stay. By launching this new service, our critical mission is to enable seniors to thrive in the city they love in a safe, caring, and elegant environment."
Services offered by Assisted Living Locators New York City include:
“New York City seniors deserve a service that prioritizes both their health care needs as well as overall quality of life,” said Wolfson. “We are thrilled to bring this uniquely individualized approach to the area and help families find peace of mind during what can be a particularly challenging time.
SOURCE Assisted Living Locators
Assisted Living Locators offers a Free service for seniors and their families providing expert advice on short and long-term care options.