SAN ANTONIO, Sept. 22, 2025 // PRNewswire // -- Caring Senior Service, has named Ken Doty as its chief operating officer and Justin McAdoo as its chief technology officer, reinforcing the company's commitment to innovation in at-home caregiving.
"With these strategic hires, we are strengthening our position as a forward-looking care provider," said Jeff Salter, founder and CEO of Caring Senior Service. "Ken's proven ability to optimize franchise performance and Justin's deep background in digital solutions will allow us to accelerate growth while modernizing the caregiving experience for clients and families across our network."
Doty brings more than two decades of experience leading franchise development and multi-site operations. His track record of scaling service-driven brands and understanding of industry trends will help Caring Senior Service establish strategies and develop processes to support expansion.
"Caring Senior Service has built a reputation for pairing compassionate, personalized care with modern solutions that set the industry standard," Doty said. "I am committed to continuing this vision while refining the processes and workflows that directly impact the success of our franchise owners. I see tremendous opportunity to attract new entrepreneurs who are passionate about joining a system that is reinventing senior care, and we will continue to empower our existing owners with the best solutions available."
McAdoo comes to his new role with more than a decade of experience leading systems innovation, digital transformation and workflow strategy in high-growth franchise environments. His career has centered on building tools that simplify communication, strengthen support for frontline teams, and create efficiencies that fuel sustainable growth. At Caring Senior Service, he will focus on advancing the company's proprietary platforms, expanding innovative caregiving resources and ensuring franchise owners have the technology and support they need to succeed.
"My focus at Caring Senior Service is to build on the strong foundation already in place by enhancing the tools and systems that caregivers and franchise owners rely on every day," McAdoo said. "By optimizing their workflows, we can improve the care experience for families while positioning the company for continued growth and leadership in the senior care industry."
SOURCE Caring Senior Service
Caring Senior Service provides non-medical home care services for seniors.