September 18, 2026 // Franchising.com // FORT LAUDERDALE, Fla. – Following the successful conclusion of its 2026 Land Summit in Jamaica, Dream Vacations today announced the launch of Disney Summit, a new event designed to help travel advisors build expertise in one of the travel industry's most in-demand vacation categories. The inaugural Disney Summit will take place Jan. 20-22, 2027, in Orlando, Fla.
"Consumers want to experience the magic that a Disney vacation provides. Whether it is a theme park experience, resort stay, guided tour or cruise vacation, Disney has something for everyone," said Drew Daly, senior vice president and general manager of Dream Vacations. "Disney Summit will give attendees in-depth knowledge of Disney Destinations product offerings and provide them with valuable industry relationships that will enable them to create magical experiences for their customers."
The new addition expands the organization's portfolio of advisor events and reflects growing demand for Disney vacations among families, multigenerational travelers and other vacationers seeking immersive travel experiences. Through dedicated programming, industry insights and networking opportunities, Disney Summit will provide advisors with practical knowledge they can use to better serve clients and grow their businesses.
"The excitement in the room when Disney Summit was announced was incredible," said Sabrina Schuhmacher, a Dream Vacations franchise owner. "Disney is a huge passion of mine, so having a dedicated event focused on Disney vacations is exciting both personally and professionally. It's an opportunity to connect with other advisors, deepen our knowledge and experience the destination in a way that helps us better guide our clients."
Disney Summit is the newest addition to Dream Vacations' growing lineup of advisor events, which includes programs focused on land vacations, group travel and other key areas of the business. The event was developed to give advisors greater access to Disney-focused resources while helping them stay ahead of evolving traveler interests and opportunities within the category.
The inaugural Disney Summit will be held Jan. 20-22, 2027, in Orlando, Fla. Additional details and event programming, will be announced at a later date.
Dream Vacations is a home-based travel agency franchise that gives its advisors everything they need to plan smooth and memorable vacations for their clients— all while delivering great value. As part of World Travel Holdings and a proud member of the International Franchise Association, Dream Vacations has earned top honors, including franchise partner of the year from major cruise lines. The franchise is also nationally recognized for its strong commitment to supporting military veterans. For more details, visit www.DreamVacationsFranchise.com. You can also connect with Dream Vacations on Facebook, Instagram, Twitter, and YouTube.
SOURCE Dream Vacations
CruiseOne / Dream Vacations franchisees are able to offer their customers low pricing on vacations