LUMAS Franchise Opportunity -

LUMAS Franchising logo

LUMAS Franchising - From the Pioneer of affordable Art

Become a LUMAS Franchise partner and open your own
gallery for original, hand-signed yet accessible art!

LUMAS art display

LUMAS Franchise Facts:

  • LUMAS turns reputable art into an expandable Retail Franchise Concept
  • LUMAS makes art accessible for a broad audience
  • LUMAS works closely with some of the most renowned artists (Andreas Feininger, Berenice Abbott, Michel Comte or Werner Herzog), archives and estates, such as Trunk, Vogue or Hulton Archive
  • Offering hand-signed original art both in retail and eCommerce LUMAS has no competition
  • Target Group: nearly all Highstreet shoppers, mostly affluent, urban professionals from 35 to 60
  • vspace=Successfully founded in 2004 in Berlin by art collectors and business professionals
  • Instant Success also in New York, London, Paris, Vienna, Zurich, Munich and 17 other A- and B- Cities
  • As a true multi-channel concept LUMAS offers a cutting edge eCommerce Suite
  • LUMAS already ships successfully to more than 50 countries
  • First 24 stores wholly owned - now rolled out as a proven and optimized concept including Franchising
  • LUMAS publishes Original Art Editions of renowned artists and promising talents of major art academies
  • All Limited Editions are exclusive to LUMAS and hand-signed by the artists
  • Unique and unparalleled selection for nearly any taste and environment
  • Appearance and pricing can be optimized by vast custom framing and mounting options
  • Average showroom size of 200 m² (suitable sizing ranges from 120 to 250 m²)
  • Revenue mostly doubles in the first 5 years - continuous like-for-like growth of more than 20%
  • Locations frequently reach a sales level of €1.000.000+ - solely based on affordable art editions
  • Not a single location in Europe has ever been closed down
  • Franchising opportunities now available in countries where LUMAS is currently not present
  • Sustainable and long-lasting Business Case and products beyond short-lived trends and seasonality
  • Unique gallery grade quality due to wholly owned specialized manufacturing (
  • On-demand production - low inventory risks, customizable products
  • Quick and efficient restocking (2 weeks) without minimum order values
  • New Art Editions and framing options being added continuously by 10 Art Curators
  • Localized pricing to fully utilize market potential as Franchise Partner

How does LUMAS Franchising work?

As a franchisee you will:

LUMAS art on a wall
  • open your own LUMAS gallery using our Store Design and Style Guide,
  • operate with a promising focus both on B2C and B2B opportunities,
  • sell LUMAS art exclusively in your territory (including eCommerce; utilizing all the multi-channel upside),
  • use our brand name and internet domains,
  • use our Frontend- and Backend-IT including Reporting Tools,
  • use a local adaption of our ready to be translated catalogue,
  • conduct local marketing and PR activities using our ready to deploy templates.

What makes LUMAS an ideal partner for a Franchisee?

  • Support and consulting in all fields related to the gallery opening and the daily business, including:
    • Location analysis
    • LUMAS art on a wallExperienced Franchise Management
    • Business and process planning
    • Support on construction and designing of the gallery
    • Strategic planning and business development
    • Support on Conduct of daily business
    • Staff training
    • Marketing & PR-Toolbox
  • State of the art gallery design and concept
  • Image and portfolio collection
  • Excellent B2B opportunities in addition to gallery sales
  • True multi-channel approach and participation in the online
  • eCommerce momentum

What you as a powerful Franchisee should ideally bring to the table:

  • LUMAS art on a wallAn affinity to art
  • Understanding of the LUMAS concept and target group
  • Business (knowledge) background
  • Experience with luxury goods, upmarket retail and/ or gallery business
  • Experience in running a company and/ or leading employees
  • Access to prime locations in major cities LUMAS is not yet present in
  • € 250.000 - € 400.000 investment for the first gallery

LUMAS art on a wallCommercial Reasons to decide on LUMAS as Franchisor:

  • Low Capex of less than €1.000 per sqm.
  • ROI of less than 10 months historically
  • Sales doubled in the first 5-6 years in nearly every location
  • Gross Margin of around 60%
  • Correspondingly high EBITDA margins
  • Master Franchise available for experienced high-rollers

Social Reach:

This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document.


Become a LUMAS Franchise partner and open your own gallery for original, hand-signed yet accessible art!


  1. Franchise Opportunity
  2. Business Overview
  3. Franchise Requirements
  4. Request Information

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