Innovative New Music School to Rock the Atlanta Area

Bach to Rock Hosts Free Grand Opening in Alpharetta on
October 29

October 17, 2016 // // Bach to Rock (B2R), America’s music school for students of all ages, announced today that its first Georgia location is now open in Alpharetta. To celebrate Bach to Rock’s grand opening, the school will host an open house onSaturday, October 29 from 10 a.m. – 2 p.m. at 12315 Crabapple Road, #118, Alpharetta, Georgia, 30004.  The community is invited to tour the school, enjoy a free music lesson, learn about individual lessons and group classes, try out free toddler “Mommy and Me” classes, enter into prize drawings and giveaways, check out the recording studio, meet the teachers, and join in Halloween themed festivities.

“With Bach to Rock, students get to play the music they love and they also get to play in groups, so it’s supportive and team-oriented.  The enjoyment factor is much higher, the students are inspired by music, and the learning is more meaningful. You won’t see solitary, boring music lessons.  Check out our new school in Alpharetta and you can experience the difference,” said President of Bach to Rock, Brian Gross.

Spearheading the Alpharetta venture is the husband and wife team of Carmen and Nancy Guinto, who became Bach to Rock franchisees in March 2016.  Their new Bach to Rock school is the first in Georgia.  “We are thrilled to expand the success Bach to Rock has developed across the country to the Southeast,” said Carmen Guinto.  “The Bach to Rock method encourages students to explore the kinds of music they love, and then play that music with other students in a band and perform in a public space.  Students can become proficient and build their confidence in a very short time,” he said.

The couple brings a wealth of experience to the endeavor and is eager to welcome students from across North Fulton County to their school. Nancy is a classically trained pianist and educator, and Carmen is an IT professional and business owner.  Both share a love of music and Carmen is an aspiring vocalist, guitarist, bassist and harmonica player. “We want our Bach to Rock school to be a place that everyone enjoys, from our employees to our students.  It’s like creating a new extended musical family,” said the couple.

Bach to Rock Alpharetta will offer a variety of programs for students of all ages, including individual lessons, group classes such as Rock Band, early childhood programs for children as young as toddler and preschool age, summer camps and birthday parties. Studies have shown that learning to play music in a group helps students learn teamwork, develop social skills and build self-esteem, among other benefits.  The school will also feature Bach to Rock’s new Touch Screen Tablet Technology, which allows teachers to customize lessons; gives parents the ability to view their children’s progress and homework; and provides administrators with the necessary tools to ensure students are receiving a well-balanced music education.

Bach to Rock is expanding at a robust and steady pace.  The franchise has repeatedly been named to Entrepreneur’sFranchise 500 and was listed in the Top Ten Trending Categories for 2016. Franchise Times has ranked it as one of the 500 Powerhouse Brands and on its Next 300 Franchise System list.

Bach to Rock is currently seeking qualified candidates to open franchise locations in major metropolitan markets throughout the country. Bach to Rock is an opportunity for entrepreneurs to build a business that is dedicated to helping children and adults learn to play the music they love. While music experience or ability is not necessary, candidates should bring strong business acumen and the ability to build teams to ensure the school’s success.

To learn more about music school franchise ownership opportunities with Bach to Rock, as well as its veteran and franchise referral programs, contact Ralph Rillon, vice president of franchise development, at 1-855-227-7570, or visit

For more information or to register for classes at B2R Alpharetta:

Visit: 12315 Crabapple Road, #118, Alpharetta, Georgia, 30004
Call: 470-375-3960 Toll Free: 877-B2R-8558

About Bach to Rock

Bach to Rock (B2R) is a music education school for students of all ages from early childhood through high school and beyond. B2R knows learning music should be fun and students learn best when they play music they enjoy. Weekly ensemble instruction and band formations lead to public concerts, Battle of the Bands and recording sessions in B2R’s professional recording studios. B2R builds technique, fosters teamwork and enhances self-esteem through private lessons, band instruction, and public performances. Bach to Rock opened its first corporate-owned location in 2007 in Bethesda, Maryland. With the latest opening in Alpharetta, B2R has now grown to 17 with schools in California, Connecticut, Florida, Georgia, Maryland, Massachusetts, New York, Pennsylvania, Virginia and Texas. Ten franchised schools are scheduled to open in Arizona, California, Connecticut, Maryland, New Jersey, New York, North Carolina, Oregon, South Carolina, Texas and Virginia, with an additional 30 schools in development nationwide. Follow B2R on Facebook at and on Twitter at For more information, visit or call 1-877-227-8558.

SOURCE Bach to Rock


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Bach to Rock is a music education program for students of all ages from early childhood through high school and beyond.


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