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Feature Story:

Baskin-Robbins Grows And Offers  »

Baskin-Robbins, has signed development agreements with two franchise groups to develop three new ice cream shops in Banning and Temecula, Calif., over the next few years. But the brand has also just launched a unique new development strategy by creating a "ready-to-operate shop" for potential franchisees.
New franchise group M DB Enterprises, LLC, led by husband-and-wife team Hemant and Hemlatta Bhakta, plans to develop one new shop in Banning. Hemant previously held several positions with Baskin-Robbins before deciding to open his own shop. The new Banning location is planned to open at the end of this year.
Gary and Maria Yarbrough have been Baskin-Robbins franchisees since 2011 and plan to develop two new shops in Temecula. They currently own and operate a Baskin-Robbins in Chula Vista and are developing a second location in the area, which is slated to open in April...

Feature Story:

Common Terminology: Franchisors Should Speak The Same Language »

By Paul Wilbur

Franchising is full of creative entrepreneurs and marketers. With creativity, however, comes the desire to explain franchising in terminology that differentiates a brand from its peers.
Take for example a model FRANdata has defined for years as the Area Representative Growth Model. This model uses intermediaries (area reps) to sell and support franchisees in a territory, but those intermediaries do not contract directly with franchisees. We've come across at least 10 different names for this model, including regional director, regional developer, regional manager, regional services, master franchisee, master franchisor, area franchisee, area director, area developer, and area representative. This is a terribly confusing situation for prospective franchisees, lenders, suppliers, and the industry overall...

Feature Story:

Trust And Teamwork Build Success »

By Loyd Rawls

Organizational productivity is dependent upon teamwork, which I describe as two or more people working together for a common goal. Team can be expressed or implied, conscious or unconscious, but regardless, organizational productivity depends upon the effectiveness of interdependent, collaborative effort.
Teamwork can be fair, good, or great, but there really is no such thing as bad teamwork. If you think about it, bad-teamwork is actually an oxymoron. To further this point, the English language doesn't have one single word to describe the opposite of teamwork. We generally associate "the opposite of teamwork" with uncooperativeness, inter-organizational competition, backbiting, and under productivity.
Partners or families endeavoring to develop, manage, or grow a multi-unit franchisee organization often struggle with building strong collaborative teams...

Feature Story:

The Most Satisfied Franchisees Are... »

Multi-Unit Franchisee

More than 28,000 franchisees representing 339 franchise brands were recently surveyed- and the results reveal a highly satisfied group.
Franchise Business Review, a franchise market research firm that performs independent surveys of franchisee satisfaction, has released its "2016 Best of the Best: Top 200 Franchises" list, the only ranking of franchises based solely on actual franchisee satisfaction and performance.To identify the franchises that made its list as well as the latest trends in franchisee satisfaction, the company surveyed 28,000 franchisees representing 339 franchise brands. Franchisees who participated in the free survey were asked 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems including training and support, operations, franchisor/franchisee relations, and financial opportunity...

Feature Story:

Restaurants Contribute To Fighting Child Hunger »

Multi-Unit Franchisee

16 million kids in America don't know where their next meal is coming from. That's 1 in 5 children who face hunger in this country. The food service industry, including franchise brands, and research firm Technomic are trying to make a difference in helping to end this societal blight. One way is through participation in the annual Dine Out for No Kid Hungry campaign.
This past September during No Kid Hungry month, consumers helped over 9,700 restaurants across the country raise money simply by dining out at participating restaurants, purchasing select items, or making a small donation.
Technomic put their foodservice knowledge and expertise to use by conducting qualitative and quantitative consumer and operator research to help No Kid Hungry better understand and communicate the benefits of participation...

Feature Story:

Women In Franchising Facts »

Multi-Unit Franchisee

Franchise Business Review routinely collects franchise market research and data covering areas such as franchisee satisfaction and franchise buyer experiences. They have a wide array of data and insight into the world of franchising. We asked them to provide some general research and statistics on women in franchising.

How female franchisees view themselves overall and within specific sectors

Feature Story:

FY2016 Omnibus Bill Misses The Mark »

Multi-Unit Franchisee

The IFA issued a statement applauding Congress last week on its efforts to enact the FY2016 omnibus spending package, which contains many provisions beneficial to small business owners. But the IFA said it excluded a bipartisan provision that would have temporarily halted the National Labor Relations Board's (NLRB) enforcement of its joint employer standard.
"The omnibus bill includes a delay of the Health Insurance Tax (HIT), which would have increased health plan premiums on individuals and employers, and it includes a two- year delay of the 40 percent excise tax on high-value health plans," IFA President & CEO Robert Cresanti stated in a letter to Members of Congress. "This, coupled with the passage of the tax extenders package, will have a salutary effect on small business growth and job creation...

Feature Story:

Building Bench Strength In Your Organization »

By Dan Schneider

Key managers are the bedrock for any size business. They shape the culture and provide the leadership to drive results in line with the vision, mission, and strategic goals of the organization. Due to the operational and leadership weight they carry, if a key manager leaves the business without a plan for a speedy replacement, the organization can be left incapacitated. As a result, the development of leadership and management bench strength is critical to providing for the continued success of the franchise business.
The process of bench building is relatively simple, however, discipline to implementation is where many organizations struggle. Adopting the following philosophies in your process will ensure your program is on the right path...

Feature Story:

What's It Worth?: Business Valuation - Tips For A Faster Sale »

By Rod Bristol

There are many misconceptions about how to go about valuing your business. In general, most business owners have a value in their mind that is usually several times more than the actual value a sophisticated, competent buyer ultimately pays. The process of getting from perceived value to sale price can be very, very challenging. Here is some helpful information to get you to a successful valuation and faster sale of your business.

Business valuation

Feature Story:

Preparing To Perform In 2016 »

By Sherry B. Jordan

A new calendar year is just around the corner. For the majority of small business owners, that means it is time to examine performance for the year that is past and adjust the vision and action plans for the year ahead.
Success does not happen by accident. If you want to reach your full potential you can't just "wing it." You have to have a clear and concise plan and be ready to take action on the first day of the new year. Anything less and you have missed an opportunity to be all you can be, have all you can have, and accomplish all that is possible for you and your business. Don't worry, it does not have to be complicated. Set aside a little time and simply:

Feature Story:

Minimum Wage Protesters Miss The Point »

Multi-Unit Franchisee

Protests coordinated earlier this month by the Service Employees International Union (SEIU) were merely "political theater that does not help close the income inequality gap," according to a statement released by the International Franchise Association (IFA).
IFA President & CEO Robert Cresanti said, "The franchise industry is an American success story and an economic growth engine creating jobs and spawning vibrant new small businesses in local communities across the country." He went on to point out that the franchise business model is a "valuable playbook that provides a pathway to personal and professional success and business ownership for aspiring entrepreneurs. The protests put the future of these jobs and businesses in jeopardy...

Feature Story:

How To Choose A Brand & Culture You Can Trust »

By Eric Stites

The difference between a weak and a strong franchise is often the alignment between franchisor and franchisees. Franchise Business Review's franchisee satisfaction research shows that franchise brands with strong cultures: 1) have extremely high satisfaction and engagement among their franchisees, and 2) outperform their competitors by a factor of 300 to 400 percent.
Great company cultures don't just happen. They are always the direct result of inspiring leadership and constant efforts to grow, learn, and improve. Trust also plays a crucial role: its absence creates a barrier to performance, while its presence, which promotes creativity and teamwork, accelerates it.
While many franchise brands pay lip service to building trust with franchisees, few actually do...

Feature Story:

Building Success Through Culture »

Multi-Unit Franchisee

Culture is something that can't be measured by Google analytics. But it has inherent value and it makes a tangible difference. Creating, implementing, and maintaining a strong culture that reflects your values and beliefs can pay off in employee and customer satisfaction - not to mention the bottom line at your franchise locations. Creating a culture is just what Brent Collier has done.
He operates 14 restaurants from 6 different franchise brands along a 25-mile stretch in the tourist mecca of Pigeon Forge, Tenn., and faces a nice kind of problem: his restaurants compete for the same customers. But that's not really a problem, since the area draws more than 11 million tourists a year.
The way he figures it, most visit for an average of three days, which he translates into "nine meal opportunities...

Feature Story:

Selling An Experience »

By John DiJulius

What business are you really in?

Was I wrong when I said you should offer a price match guarantee?
This question was inspired by reading Jeff Shore's article on Entrepreneur.com, "Don't Wage a Price War. Win Sales by Eliminating Your Competition." A paradigm shift is needed from selling a commodity someone can get anywhere to selling an experience customers can enjoy only with your company.
Everyone in your organization needs to have this mindset: We are the ultimate experience provider. We will not be oversold. In fact, if you can find it more expensive somewhere else, we will raise our prices and match it.

Feature Story:

A Question Of Balance: Improving Franchise Agreements For A New Era »

By Eddy Goldberg

Franchise agreements: can't live without 'em, can't kill 'em. However, there is a major effort under way--by franchisors and franchisees alike--to cure what ails them.
One big goal is to make them more balanced, to shift the preponderance of power from franchisors to create a more equitable document. This doesn't mean weakening brand standards: the brand and its intellectual property must be protected, or the entire system will suffer. However, it does mean things like greater franchisee participation, collaboration, transparency, and clarity written into the agreements.
The list of complaints about onerous or restrictive terms is well known: liquidated damages, personal guarantees, transfer rights, binding arbitration, default provisions, system changes, and more...

Feature Story:

What's Your Service Aptitude? »

By John DiJulius

It's your job to teach employees how to treat customers

Companies don't engage emotionally with their customers--their employees do. If you want to create a memorable company, you must fill your company with memorable people. The level and quality of your organization's customer service comes down to one thing and one thing only: the Service Aptitude of every employee. From the CEO to the account executive, sales clerk, call center, receptionist, corporate office support team, to every front-line employee--the most critical component in building a world-class customer experience culture is the Service Aptitude of every individual in your company.

What is Service Aptitude?
Service Aptitude is a person's ability to recognize opportunities to exceed customers' expectations, regardless of the circumstances...

Feature Story:

Failed Units: Not Just A Franchisee Issue »

By Darrell Johnson

Throughout my career I have observed that a strong alignment of interests between two business parties usually leads to good outcomes for both. All franchisors with any marketing savvy will say they are strongly aligned with their franchisees. What is the evidence that a brand walks the talk?
There are many ways a franchisor can help its franchisees, starting with a full and high-quality support program, and including a disciplined prospect screening program, training that measures results, site selection and opening assistance based on proven criteria, and field operations and compliance that are effective.
Then there's transparency. Brands that have a meaningful Item 19, that have system dashboards that compare unit performance in real time, that support capital access through SBA eligibility and Bank Credit Reports (BCRs), and that seek system feedback through independent third parties are further examples...

Feature Story:

Franchisees Rally For Their Cause On Capitol Hill »

Multi-Unit Franchisee

Franchisees from across the country gathered this week in Washington D.C. to rally around the franchise business model and meet with members of Congress to emphasize the industry's importance. It's the 2015 International Franchise Association's (IFA) Franchise Action Network Annual Meeting, an event that helps get attendees excited and ready for meeting with elected officials on Capitol Hill.
"Not everyone understands the franchise business model and how legislative and regulatory decisions can greatly impact small franchised businesses," said Catherine Monson, CEO of Fastsings and a speaker during the event. "It is critical for all of us in the franchising industry to proactively develop relationships with our Congressional Representatives and Senators in order to preserve and protect the future of our businesses...

Feature Story:

Boosting Unit Profitability »

By Steve LeFever and Rod Bristol

We're often asked, "I've been in this system four years. When should I start making a profit?" This is a disturbing question at best--as if profits were somehow time-sensitive: just wait long enough and, Presto!, profits. If only it were that easy. Here are some thoughts on improving your bottom line.

Feature Story:

Industry Groups Join To Oppose Overtime Regulations »

Multi-Unit Franchisee

A united front of 15 franchisee associations and the International Franchise Association (IFA) are working together to fight the government's proposed changes to overtime regulations. Together, the groups submitted comments last week declaring the Department of Labor's (DOL) proposed changes to overtime regulations are "fundamentally flawed and bad for employers and employees," according to a statement issued. The IFA also accused the DOL of "failing to extend the comment period on the radical changes that will severely hamper job growth in the small business sector."
"The proposed change to the overtime rule is another action by the Obama Administration that dramatically alters how small businesses operate," said IFA President & CEO Steve Caldeira, CFE...


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2016 Mega 99    

Multi-Unit Franchisee Magazine

Issue I, 2016

Multi-Unit Buyers Guide    

2015 Multi-Unit Buyers Guide

Special Edition

Top Opportunities »

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