March 29, 2016 // Franchising.com // SPARTANBURG, S.C. – America's favorite sizzlin' side is making a comeback this spring with the introduction of Denny's new 'Red, White and Bacon' menu. Featuring seven sweet and salty dishes, including premium ingredients such as Denny's new thick-cut Honey Jalapeño Bacon, the limited-time menu salutes the return of mouthwatering bacon flavors and celebrates the long-awaited film "Independence Day: Resurgence," coming to theaters nationwide on June 24.
"Our 'Red, White & Bacon' menu is a tasty tribute to an all-American favorite with new, modern flavors and higher-quality ingredients to take our bacon celebration to the next level," said John Dillon, @DillonJohnW, chief marketing officer for Denny's. "The renewal of this delicious diner staple goes hand-in-hand with the return of another Denny's classic – the 'Red, White & Blue Slam®' – brought back in celebration of 'Independence Day: Resurgence,' hitting theaters this summer. Stop by and salute these two favorites to satisfy your ultimate bacon cravings!"
"Denny's customers are frequent moviegoers who love these films. What better way to celebrate the next chapter in this iconic franchise than with a partnership celebrating all things American – pancakes, Denny's and Independence Day: Resurgence," said Zachary Eller, Senior Vice President, Marketing Partnerships, 20th Century Fox."
The menu features a variety of returning guest favorites and sizzlin' new ingredients to feed even the biggest bacon obsession. Guests have three ways to feed their need for bacon with the option of hickory-smoked bacon, turkey bacon or Denny's finest new thick-cut Honey Jalapeño Bacon, a sweet and spicy upgrade sure to make bacon lovers rejoice. Diners' can enhance their dish with two strips of the premium item, starting at just 99 cents:
For a sweet and salty end to its bacon blowout, Denny's is bringing back another guest favorite with the Maple Bacon Sundae, featuring two layers of premium vanilla ice cream, maple syrup and crispy bacon. Sweet Blueberry Sensations, including the Lemon Berry Smoothie and Berry Blue Lemonade, offer a refreshing finish any time of day.
Launched nationwide, the 'Red, White and Bacon' menu is available all day, every day; the menu includes breakfast, lunch, dinner, dessert and late-night items. For more information please visit www.dennys.com.
Denny’s is the franchisor and operator of one of America’s largest franchised full-service restaurant chains, based on the number of restaurants. As of September 30, 2015, Denny’s had 1,700 franchised, licensed, and company restaurants around the world with combined sales of $2.7 billion including 109 restaurants in Canada, Costa Rica, Mexico, Honduras, Guam, Curaçao, Puerto Rico, Dominican Republic, El Salvador, Chile, New Zealand and the United Arab Emirates, and 161 company operated restaurants in the United States. For further information on Denny’s, including news releases, please visit the Denny’s website at www.dennys.com or the brand’s social channels via Facebook, Twitter, Tumblr, Pinterest, Instagram or YouTube.
We always knew they were coming back. After Independence Day redefined the event movie genre, the next epic chapter delivers global spectacle on an unimaginable scale. Using recovered alien technology, the nations of Earth have collaborated on an immense defense program to protect the planet. But nothing can prepare us for the aliens' advanced and unprecedented force. Only the ingenuity of a few brave men and women can bring our world back from the brink of extinction.
One of the world's largest producers and distributors of motion pictures, 20th Century Fox produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units of 20th Century Fox Film: Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight Pictures, Fox International Productions, and Twentieth Century Fox Animation.
SOURCE Denny's
Rachel Adams
Erwin Penland
864.672.7164
rachel.adams@erwinpenland.com