April 05, 2023 // Franchising.com // ATLANTA - Hooters®, the original American wing joint, has launched a limited-time franchise incentive program as it marks its 40th year in business. In celebration of its 40thanniversary, Hooters is giving away 40 weeks of free royalties for any new Hooters store commitment in 2023. The incentive program is ushering in a history-making year for the brand in terms of franchise growth.
“It is a milestone year for Hooters as we celebrate our 40th anniversary and enter our third year of same-store-sales growth,” said Michael Arrowsmith, Chief Development Officer of HOA Brands, parent company to Hooters & Hoots Wings. “We have a clear vision for our growth, and offering this incentive to qualified operators who commit to new stores during our 40th anniversary year, demonstrates how serious we are about making the next 40 years even greater.”
Hooters has earned its standing as an icon brand known for its famed Hooters Original Wings and popular All-American Hooters Girls®. Hooters Restaurants have long been among the most well-known neighborhood destinations for food, fun and sports viewing.
SOURCE Hooters of America, LLC
Known for its famous Hooters Style chicken wings, the first Hooters opened its doors in 1983 in Clearwater, Florida.