Huddle House Launches Multi-Unit “Bold Flavors” Menu Test

Huddle House
Published: June 22nd, 2023

Flavor-packed chicken and burgers lean into heat and savory taste profiles

June 22, 2023 // Franchising.com // ATLANTA, GA - Huddle House leans into robust flavors with a market test in dozens of locations for a line of chicken and burgers, with offerings for breakfast, lunch and dinner.

“Consumer trends continue to focus on heat and savory in menu preferences. This new lineup of test products—with craveable offerings for both chicken and burger lovers — offers both,” said Jorge Pederzini, Vice President of Marketing for Huddle House.

Big, Bold, Burgers

The bold burger lineup features the following juicy handhelds, served with French Fries or Tater Tots.

• Green Hatch Chile Burger: Two, all-beef seasoned patties stacked with Pepper Jack cheese, topped with spicy sweet green hatch chiles, grilled onions, and smothered with red pepper ranch sauce on a toasted, buttery brioche bun.
• Sweet Vidalia Southern Burger: Two, all-beef seasoned patties topped with Cheddar cheese, Applewood smoked bacon, grilled onions, and dill pickle chips with Huddle House® Vidalia Onion sauce on a toasted, buttery brioche bun.
• Nacho Momma Burger: Two all-beef seasoned patties layered with American cheese, topped with salsa verde, tortilla strips, jalapeño peppers, lettuce, tomato, and Cheddar cheese sauce on a toasted, buttery brioche bun.
• Prime Rib Tips Burger: A seasoned all beef patty topped with tender prime rib tips, grilled onions with a savory au jus, a homemade garlic sauce and Swiss cheese, on a toasted, buttery brioche bun.

Sweet Heat Chicken

The Sweet Heat Chicken lineup features Huddle House® Signature Hot Honey sauce topped offerings. The Sweet Heat Chicken offerings are served with a choice of French Fries or Tater Tots (excluding the Chicken & Waffle).

• Southern Fried Chicken Coleslaw Sandwich: Crispy Southern fried chicken breast on dill pickle chips, drizzled with Huddle House® Hot Honey sauce and topped with Applewood smoked bacon, fresh homemade coleslaw on a toasted, buttery brioche bun.
• Sweet Heat Fried Chicken Sandwich: Crispy Southern fried chicken breast on dill pickle chips, drizzled with Huddle House® Hot Honey sauce on a toasted, buttery brioche bun.
• Hot Honey Fried Chicken Biscuit: Crispy Southern fried chicken breast, drizzled with Huddle House® Hot Honey sauce, and topped with a fried egg (any style), Applewood smoked bacon, Pepper Jack cheese on a fluffy, buttery biscuit.
• Hot Honey Chicken & Waffle: A freshly made golden waffle topped with three Huddle House crispy Southern fried chicken tenders, drizzled with Huddle House® Hot Honey sauce and topped with powdered sugar. Served with two eggs (any style).

Huddle House did not disclose specific locations but confirmed the test is currently underway at 30+ locations across the country. No end date is available.

SOURCE Huddle House