January 22, 2024 // Franchising.com // DALLAS - Texas-based Golden Chick is bringing on a new, well-versed director of marketing, Sharon Pewitt.
Not only does Pewitt have direct quick-service restaurant experience, specifically within the chicken niche, but she has also worked alongside the Golden Chick brand, serving as the main contact at creative partner, The LOOMIS Agency, for over 6 years. With a deep understanding of brand goals and initiatives, Pewitt will seamlessly transition onto the team and can bring her expertise to Golden Chick.
“We searched for a candidate that not only has a pulse on the industry now, but also a strong future-facing vision of where we could be in the coming years,” said Howard Terry, chief marketing officer of Golden Chick. “Sharon is equipped with impressive marketing skills, which we’ve seen in action first-hand, to make her an invaluable asset to our team. We are truly excited to have her aboard.”
Sharon Pewitt joins the Golden Chick team as director of marketing with almost a decade in dedicated marketing experience across varied industries, with a focus in food and beverage. In her most recent role as a brand manager at Raising Cane’s in Plano, Pewitt developed a deeper understanding of quick-service restaurants and specifically the chicken vertical. She is no stranger to the Golden Chick brand after having worked on its wildly successful “One Taste & You’re Golden” campaign and Fletcher’s Corny Dogs collaboration as part of The LOOMIS Agency, where she served as brand coordinator/assistant account executive and brand manager/account executive. Pewitt holds a Bachelor’s degree in marketing from Texas A&M University.
SOURCE Golden Chick
Founded in Texas in 1967, Golden Chick is a family-oriented, quick-service restaurant that prides itself on perfecting its Golden Fried Chicken, Golden Roast Chicken and Golden Tenders®.