October 29, 2024 // Franchising.com // McKinney, TX – Perkins American Food Co. has recently signed a 3-unit development deal of its newest Perkins Griddle & Go format, marking Perkins first-ever foray into Texas.
Perkins is ushering in a bright new era with a state-of-the-art design that fits seamlessly into various settings. The model retains the essence of Perkins while embracing modern dining trends. Perkins Griddle & Go will also offer a brand-new menu that includes a new category of breakfast sandwiches, a new lighter eats section, and burgers and sandwiches, which are all perfect for dine in or grab & go visits.
"We are incredibly excited to introduce Perkins to the vibrant state of Texas," said Kayla Edidin, Senior Director of Franchise Development. "This expansion represents a significant milestone for our brand, and we are confident that our timeless concept and exceptional dining experience will resonate deeply with Texans."
The Texas locations are owned and operated by new franchisee Sam Atkinson. Atkinson plans for his initial phase to begin with a location in Prosper, and he will open two additional locations in Melissa and Rockwall. Atkinson has been in the customer service business for over 25 years, working on leadership development. Atkinson has been married for over 30 years to his high school sweetheart and they have two sons together.
“My meetings with Peter, Kayla, and Toni have shown me their unified consistent vision for our success and the success of Perkins,” said Sam Atkinson, owner of Perkins Griddle & Go locations in Texas. “I grew up in south Texas and have been a Texan my whole life, and I’m super excited about merging the great Perkins brand with the great state of Texas. I love the over 65 year history of Perkins, and I look forward to bringing Perkins Griddle & Go to guests in a state that it hasn’t previously been available.”
“We are excited to introduce new guests to the evolving Perkins brand via the Griddle & Go format and bring our rich heritage, innovative offerings, and commitment to excellence to new guests." said Peter Ortiz, Chief Development Officer of Ascent Hospitality Management.
SOURCE Perkins American Food Co.
Perkins has been serving up delicious meals and catering to the needs of discerning consumers for over forty years.