January 03, 2025 // Franchising.com // UNITED KINGDOM — Slim Chickens announced today its newest locations in Ashford and Bath. Spearheaded by multi-unit operator Boparan Restaurant Group, these openings highlight an impressive milestone for the group, marking their fourth location opening within a month, following successful openings in Basildon and Wood Green.
Slim Chickens is known and loved for its hand-breaded, cooked-to-order tenders and passionate followers within its markets.
The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better-chicken” segment by offering high-quality food and 14 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings, and unique side items. Fans also resonate with the Southern contemporary look and feel, as well as the open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.
SOURCE Slim Chickens
Slim Chickens is a fast-casual brand in the better-chicken segment, built to scale across markets with flexible formats. Its diverse menu, cooked-to-order quality, and Southern hospitality continue to drive strong growth.