June 06, 2025 // Franchising.com // DENVER – Summer is heating up, and so is the drink game at Bad Ass Coffee of Hawaii. Famous for serving up premium Hawaiian coffee with the spirit of Hawaii and a badass kick, this bold and unapologetic coffee franchise is unleashing a new wave of limited-time drinks built to supercharge your summer and transport you to paradise. 100% chill. 100% badass.
Available from June 3 through August 4 at participating U.S. locations while supplies last, the new “Sip of Paradise” lineup includes:
To celebrate the Sip of Paradise launch, ‘Ohana Rewards loyalty members will earn bonus Lei (points) and receive a limited-edition sticker (while supplies last) with the purchase of any LTO beverage on June 3. Guests who download the Bad Ass Coffee of Hawaii app and sign up for rewards will also enjoy an exclusive welcome offer: 89 Lei and $5 off after their first purchase.
Launched this month, the brand is also introducing a brand-new Island Flavor of the Month: Jack’s Mai Tai. Launched this month, the brand also introduces a brand-new Island Flavor of the Month: Jack’s Mai Tai. Inspired by the legendary cocktail and crafted by Bad Ass Coffee’s beloved mascot Jack, this drip coffee blend brings bold notes of citrus, rum, and pineapple to your morning cup.
Available for a limited time in-store and online, Jack’s Mai Tai is also offered at 20% off for ‘Ohana Rewards members purchasing in-store. Each bag includes a limited-edition sticker, perfect for collectors and superfans alike.
“These new offerings capture the heart of our brand—bold, creative, and rooted in the flavors of Hawaii,” said Ivy Hanks, Director of Marketing at Bad Ass Coffee of Hawaii. “Whether enjoyed in our stores or at home, these flavors deliver the sun, fun, and spirit of summer in every sip. That’s what makes Bad Ass Coffee... badass.”
For more information about Bad Ass Coffee of Hawaii and to find your nearest location, please visit www.badasscoffee.com or download our mobile app available on the Apple App Store or Google Play Store.
Bad Ass Coffee of Hawaii was born on the Big Island of Hawai’i in 1989 and is dedicated to sharing premium Hawaiian coffees “with a kick” from the Hawaiian Islands through nearly 40 U.S. franchise locations – with 100+ additional shops in various stages of development. Today, Bad Ass Coffee of Hawaii stores also serve popular blended drinks, teas, food, along with other international premium coffees and sell popular branded merchandise with exceptional service and the Aloha Spirit. Bad Ass Coffees are available in franchise stores, online and will soon be available through grocery, hospitality, and specialty retail channels. The Bad Ass Coffee of Hawaii brand and franchise is owned by Royal Aloha Franchise Company, LLC. For more information, visit badasscoffee.com and connect on Facebook and Instagram @badasscoffeeofhawaii. Franchise information is available at badasscoffeefranchise.com.
SOURCE Bad Ass Coffee of Hawaii®
Bad Ass Coffee of Hawaii brings an unforgettable brand, premium coffee products, and a proven business model to a booming coffee scene. We want driven entrepreneurs to join our ‘Ohana and to share the Aloha Spirit with their communities.