Seasoned Digital and Loyalty Executive to Drive Sky Zone’s Marketing, Programs, and Revenue Strategy
PROVO, Utah--(BUSINESS WIRE)--Sky Zone®, the world’s first indoor trampoline park and leading family entertainment franchise, today announced that Stephanie Meltzer-Paul has been appointed Chief Commercial Officer (CCO), effective September 22, 2025.
Meltzer-Paul is a recognized leader in digital innovation, customer engagement, and loyalty, with a proven track record of driving transformation across some of the world’s most well-known brands. Most recently, she served as Executive Vice President of Global Loyalty Services at Mastercard. Her career also includes senior leadership roles at Inspire Brands, Dunkin’ Brands, BJ’s Wholesale Club, and Starwood Hotels & Resorts. Across these organizations, Meltzer-Paul launched award-winning digital experiences, redefined loyalty programs, and accelerated customer growth that contributed to significant annual revenue gains.
“Stephanie’s ability to pair innovation with operational excellence will be instrumental as we continue to elevate our growth strategy and deliver exceptional experiences for our guests,” said Dave Hoffmann, CEO of Sky Zone. “We look forward to the impact she’ll make leading our Marketing, Programs, and Revenue teams in this next chapter of our growth.”
As CCO, Meltzer-Paul will oversee these three critical functions, aligning them to strengthen the Sky Zone brand, expand its reach, and deliver consistent, guest-first experiences.
“I’m honored to join the Sky Zone team at such an exciting stage in its growth,” said Meltzer-Paul. “Sky Zone has set the standard in family entertainment, and I look forward to building on that momentum. By strengthening guest connections and enhancing every touchpoint, we will continue to solidify Sky Zone parks as the go-to destination for active fun.”
Sky Zone, the premier leader in indoor active entertainment in the United States, owns, operates and franchises over 265 parks. Founded in 2004 as Sky Zone Trampoline Park, the brand has evolved from being the first of its kind to now being the top destination for active play offering its 800,000+ members over 40 smile-inducing attractions. The brand encourages families to make memories and Play Every Day through birthdays, team gatherings and after-school activities each year. Sky Zone caters to kids under 12 through thoughtful programming in a clean and safe environment. Sky Zone has been recognized as a top franchise organization in both Franchise Times' Top 400 and Fast & Serious lists, as well as Entrepreneur's Franchise 500. For more information about Sky Zone and to find your local park, visit skyzone.com or follow on socials at @skyzone.
Sky Zone Indoor Trampoline Parks feature a wide array of fun, fit and low-impact activities ranging from Open Jump, Ultimate Dodgeball and SkyRobics fitness classes to birthday parties, corporate events and other group outings.