November 21, 2025 // Franchising.com // Beverly Hills, Calif. – Beverly Hills Rejuvenation Center (BHRC) announced today the opening of its flagship Center of Excellence in West Hollywood, its first debut under new ownership group, Motivant.
BHRC’s new Center of Excellence represents the next generation of luxury wellness and regenerative medicine – a model designed to merge beauty, longevity, and science through advanced diagnostics, clinical expertise, and technology. This flagship location serves as both a destination clinic and a training hub for new and existing franchisees.
The opening of the West Hollywood location signifies a strategic relaunch of BHRC under Motivant, which acquired the brand. To further share this message, BHRC is hosting an exclusive first-look featuring Dr. Fab Mancini at the Center next month, providing the space to gain perspective from longevity experts and observe a select set of BHRC’s innovative protocols.
“BHRC West Hollywood is symbolic of the movement we’re leading — one where beauty and longevity converge,” said Sarah Gabriel, CEO of Beverly Hills Rejuvenation Center. “As the first major opening under Motivant, this center showcases the innovation, technology, and clinical expertise that will define BHRC’s next chapter.”
Along with the debut of the Center of Excellence, BHRC is introducing numerous exclusive or limited offerings. These include:
The Beverly Hills Rejuvenation Center West Hollywood grand opening celebration will take place in late January of 2026 and will include an interactive expert panel, offering opportunities for guests to ask questions and engage, along with a curated offering of services, facility tours highlighting equipment and technology, and exclusive VIP booking opportunities for attendees.
The West Hollywood Center of Excellence marks the first opening under Motivant’s reignition of the BHRC brand.
SOURCE Beverly Hills Rejuvenation Center
Beverly Hills Rejuvenation Center has revolutionized the business of age management.