NEW ORLEANS - Feb. 25, 2013 // PRNewswire // - Smoothie King Franchises, Inc., the premier smoothie and nutritional lifestyle center, announced today that it has experienced 20 months of consecutive positive same-store sales. Coming off an overall 10.8 percent increase from last year, in January 2013 alone, Smoothie King's U.S. locations reported a 4.2 percent increase in same-store sales as compared to the previous year. Additionally, Smoothie King's same-store sales have outperformed the overall same-store sales figures of the quick-service restaurant industry for 19 of the past 20 months, in addition to 11 consecutive quarters of positive same-store sales, according to an industry audit conducted by Smoothie King.
"Smoothie King's 20 consecutive months of positive same-store sales increases is a true testament to the strength of our brand, which is not only driven by consumers' increasing desire to live a healthier lifestyle, but also by our franchisees who are dedicated to delivering a superior customer experience," said Smoothie King Global CEO Wan Kim . "This milestone is a remarkable feat, especially since in January 2012 the company posted a 25 percent increase in sales. Furthermore, this demonstrates that Smoothie King is a predictable, measurable and sustainable investment opportunity year-round, even during the winter months."
Earlier this month, Smoothie King announced a new franchise development incentive program in celebration of its 40th anniversary. New franchisees will receive 40 percent off the franchise fee, a savings of $10,000, for the first 40 agreements signed in 2013.
Smoothie King plans to add 1,000 new franchised and corporate locations domestically over the next five years. Even with more than 500 locations in the U.S., the brand still has extensive smoothie franchise opportunities available in the Southeast, Mid-Atlantic and Northeast regions, as well as Texas. International development includes master franchise and corporate expansion in Korea, Singapore and Malaysia, with 50 new stores planned in Korea and 10 in Singapore in 2013.
Franchisees should possess a passion for the brand and be dedicated to serving the community. While restaurant experience is not required, the ideal candidate for the smoothie franchise should have an entrepreneurial spirit, as well as sales, marketing, restaurant and/or retail experience.
To learn more about the benefits of owning a Smoothie King, please visit www.smoothiekingfranchise.com or contact Natalie Johnson at (985) 635- 6973, ext. 115.
Smoothie King Franchises, Inc. is a privately held; New Orleans-area-based franchise company and the premier Smoothie Bar and Nutritional Lifestyle Center in the industry. Smoothie King® offers guests the original nutritional fresh-blended smoothie and healthy retail products, including sports beverages, energy bars, healthy snacks, vitamin supplements, herbs, minerals and other sports nutrition products. Smoothie King® opened its first store in 1973 and started as the first franchised smoothie bar/health food store in the United States in 1989. Smoothie King® currently has more than 600 units operating in 32 states, the Caymans, Singapore and the Republic of Korea. In 2013, Smoothie King® was ranked no. 1 by Entrepreneur magazine in the juice bar category for the 19th year and no. 104 overall on the 2013 Franchise 500 list. Visit www.smoothieking.com; engage on Facebook www.facebook.com/SmoothieKing; follow us on Twitter at http://twitter.com/smoothieking.
Elayne Sommers
Fish Consulting
954-893-9150
esommers@fish-consulting.com
SOURCE Smoothie King Franchises, Inc.
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