Joye and Dave Griffin have always had a singularly focused mindset to succeed in the automotive world, dating back to their college days when they ran a car detailing business out of the back of Dave's pickup truck.
Freshii is focusing on doing franchising differently. The fast-growing health and wellness brand's practice of "Affordable Entrepreneurship" aims to help franchise partners reach their multi-unit goals faster, with an infrastructure of support to ensure long-term success.