Where Personalized Coaching Meets Proven Performance

At Fitness Together, we believe wellness is the cornerstone of a fulfilling life. Our purpose is to help people achieve meaningful, lasting results through a client-first experience rooted in accountability, genuine care, and consistency. We are committed to creating an inviting, supportive space where real relationships are built and progress is celebrated every step of the way. We focus on steady improvement over perfection — growing stronger together, every day.

Since launching its franchise opportunity in 1996, Fitness Together has grown into a respected leader in the personal training industry, delivering individualized coaching in private training suites and through virtual platforms. With studios operating nationwide, the brand provides highly customized programs that integrate tailored workouts, nutrition support, and structured accountability systems designed for long-term success.

Established studios (open more than one year) demonstrate strong earning potential, with average annual unit volumes around $484,193 and top-performing locations reaching significantly higher revenue levels. The model offers scalability and meaningful growth opportunities for owners committed to operational excellence and delivering exceptional client experiences.

Fitness Together appeals to a broad and sustainable client base — from busy professionals and active older adults to individuals recovering from injury or seeking a more private, judgment-free fitness environment.

For franchise owners, Fitness Together offers a proven operating system supported by strong brand recognition, diversified revenue streams through both in-studio and virtual services, and a membership-based structure that promotes recurring revenue and long-term client retention.

Backed by the resources and expertise of WellBiz Brands, franchise owners receive comprehensive support across every stage of business ownership — from site selection and studio development to operational training, marketing strategy, and ongoing performance coaching — equipping them to build a sustainable, community-focused fitness business with real impact.

Ideal Candidate

We’re seeking franchise partners who have a genuine passion for fitness and believe in the power of accountability, consistency, and measurable results. While prior experience as a personal trainer is not required, a strong commitment to health and wellness is crucial. Our most successful owners bring a background in business ownership or management, strong leadership and communication skills, and the ability to build and inspire high-performing teams. As a Fitness Together franchisee, your primary focus will be leading your trainers, driving local marketing, and growing a membership-based business rooted in retention and long-term client success — all with the backing of a nationally recognized brand and proven operating system.

Training and Support

As a Fitness Together franchise owner, you’ll benefit from a robust support system and a proven business model designed for scalability and long-term success. Our experienced franchise support team will guide you every step of the way:

• Comprehensive initial training program
• On-site training and support at your studio during opening
• Access to proprietary systems and studio management software
• Studio design and layout guidance to reflect the Fitness Together brand experience
• Vendor relationships for best-in-class fitness equipment and tools
• Recruiting support to help you hire exceptional personal trainers and client service staff
• Ongoing marketing support, including national campaigns and local growth strategies

Join a brand that’s redefining the personal training experience — one client at a time.