Marketing - Franchising.com
Company Added
Company Removed
Apply to Request List

Marketing

Franchises provide a wide variety of goods and services to customers nationwide. The marketing support, programs, and processes used to educate and attract customers to their franchise products and services ensure success for both franchisees and corporate locations.

RECENT HEADLINES

Titus Center for Franchising
The Titus Center for Franchising, one of Palm Beach Atlantic's Centers of Excellence, offers a concentration in franchising to business students.
Request Info
Learn More
Integrity Employee Leasing
SPONSORED CONTENT
Integrity Employee Leasing
SPONSORED CONTENT
Integrity Employee Leasing
SPONSORED CONTENT
To deliver the best service you must have a customer-centric approach that offers seamless experiences across the entire customer journey
  • John DiJulius
  • 3,690 Reads 1 Shares
E-book: The SMS Marketer’s Guide to Customer Loyalty & Retention
  • Eddy Goldberg
  • 4,164 Reads 2 Shares
Report from the floor at FCXC: takeaways from consumer marketing pros
  • Jack Monson
  • 5,819 Reads 37 Shares
And the 2022 award for Overall Franchise Marketing Leadership goes to… Wild Birds Unlimited!
  • Kerry Pipes
  • 4,004 Reads 25 Shares
Our July roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 3,466 Reads 2 Shares
5 articles on marketing trends summed up for the busy marketing executive
  • Eddy Goldberg
  • 1,860 Reads 9 Shares
Boost your odds of staffing up for summer with these 3 tips from Snagajob
  • Mathieu Stevenson
  • 1,724 Reads 5 Shares
After steady growth in Ohio and Michigan, Scramblers, a breakfast and lunch concept, is spreading its wings beyond its Midwest roots
  • Kerry Pipes
  • 1,505 Reads 5 Shares
This ebook from Act-On lays out 7 steps for setting up your next lead nurturing campaign
  • Eddy Goldberg
  • 1,270 Reads 3 Shares
Everyone likes stories. Here’s how to use storytelling as part of your retail sales process with consumers
  • Bob Phibbs
  • 1,399 Reads 3 Shares
Our June roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 1,175 Reads 2 Shares
Dog Drop
SPONSORED CONTENT
Dog Drop
SPONSORED CONTENT
Dog Drop
SPONSORED CONTENT
Every company screws up with customers sometimes. Here’s how to turn that to your advantage
  • John DiJulius
  • 1,489 Reads 25 Shares
Franchise Update Media introduces the new monthly Franchise Customer Experience Report newsletter
  • Eddy Goldberg
  • 1,893 Reads 4 Shares
5 tips for service recovery – the ability to turn an unhappy customer into a long-term, loyal one
  • John Tschohl
  • 1,575 Reads 21 Shares
How Unity Rd. is using reviews to connect with customers and reach new ones online
  • Franchise Update Media
  • 19,890 Reads 4 Shares
Companies should focus on making service easier by reducing the amount of work required of customers to get their issues resolved.
  • John DiJulius
  • 1,415 Reads 5 Shares
Successful local marketing requires understanding the importance of demographics, community involvement, localization of ads, and brand consistency.
  • Rob Elliott
  • 2,213 Reads 13 Shares
If your frontline employees are making any of these 7 customer service experience mistakes, it’s costing your business money every day
  • Bob Phibbs
  • 1,466 Reads 5 Shares
Our April roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 1,298 Reads 2 Shares
How well is your franchise succeeding at communicating and demonstrating your brand’s identity to your customers?
  • Evan Hackel
  • 1,816 Reads 19 Shares
4 ways to flip an upset customer so that in 60 seconds they believe they are dealing with the greatest company on earth.
  • John Tschohl
  • 1,632 Reads 4 Shares
Red Roof Inn
SPONSORED CONTENT
Red Roof Inn
SPONSORED CONTENT
Red Roof Inn
SPONSORED CONTENT
Jersey Mike’s annual Month of Giving helps the brand create franchisee buy-in for the marketing team
  • Helen Bond
  • 2,002 Reads 86 Shares
Your Pie CMO Lisa Dimson calls herself a change agent – both across the company and in her own leadership role, part 2
  • Kerry Pipes
  • 1,254 Reads 4 Shares
How to establish a customer service initiative that both succeeds and lasts
  • John DiJulius
  • 1,600 Reads 2 Shares
How Pure Barre is using their marketing programs to benefit their franchisees
  • Franchise Update Media
  • 1,252 Reads 4 Shares
How Title Boxing Club is using their marketing programs to benefit their franchisees
  • Franchise Update Media
  • 1,152 Reads 1 Shares
Our March roundup of consumer marketing news, trends, and other developments!
  • Eddy Goldberg
  • 1,472 Reads 4 Shares
Your Pie CMO Lisa Dimson calls herself a change agent – both across the company and in her own leadership role, part 1
  • Kerry Pipes
  • 1,612 Reads 2 Shares
Q&A with Erin Amadeo, VP of Marketing at Walk-On’s Sports Bistreaux, one of 12 female franchise leaders profiled in our Q1 2022 issue of Franchise Update magazine
  • Franchise Update Media
  • 2,265 Reads 350 Shares
Your Pie CMO Lisa Dimson calls herself a change agent – both across the company and in her own leadership role
  • Kerry Pipes
  • 2,072 Reads 10 Shares
Share This Page

Subscribe to our Newsletters