Technology
Technology is a critical part of any business today, and franchising is no exception. From back office management to digital and online marketing to POS systems, menu boards, and employee scheduling, technology is involved in all aspects of modern business. Many franchise brands are technology-based, from computer repair to cybersecurity to delivery businesses. Learn how today’s top franchisors, working with leading solution providers, are using technology to build their brands.
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December 10th, 2019
 Oct. 14-16, Atlanta, GA. FLDC is all about Brand Growth and Development. This powerful 3 day event combines exciting presentations with intimate, peer-to-peer problem-solving workshops and roundtables. Over 500 attendees, almost 200 Franchise Brands
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7 steps to an effective email marketing campaign.
- Adam Guild
- 2,499 Reads 15 Shares
How Facebook Groups can help to unify and align your franchise system.
- Charles Bonfiglio
- 1,764 Reads 50 Shares
Making the most of social media influencers at Massage Heights
- Ashley Schuetz
- 1,746 Reads 20 Shares
8 essential reports every marketer needs.
- Eddy Goldberg
- 1,118 Reads 2 Shares
Here are 16 email rules you "absolutely have to break" according to Marketo
- Franchise Update
- 1,533 Reads 12 Shares
How to use online-to-offline media strategies to boost your sales.
- 1,661 Reads 7 Shares
Make your sales team be more productive with these tech tips.
- Michael A. Peterson
- 5,136 Reads 24 Shares
Instagram: 7 ways restaurants can use Instagram to connect with customers and boost sales
- Adam Guild
- 3,073 Reads 23 Shares
Market your corporate social responsibility to win over Millennials.
- Andrea Brandon
- 4,294 Reads 50 Shares
Little Caesars makes it easier and quicker than ever to pick up their pizzas
- Eddy Goldberg
- 3,649 Reads 27 Shares
New Study Finds Social Media Marketing Has The Power To Do Good...Or Bad For Your Business.
- Multi-Unit Franchisee
- 4,294 Reads 38 Shares
Blockchain has many uses for franchising; food safety is one of the first.
- Michael Lockerby, Eddie Block, & Peter Vogel
- 4,113 Reads 9 Shares
Looking for better local SEO results? Here are 4 ways to make it happen.
- Lora Kellogg
- 2,712 Reads 45 Shares
Mobile food carts: a low-cost way to spread your brand and test new ideas.
- James Meeks
- 2,281 Reads 31 Shares
The Rise of Personal Smartphones Highlights the Need for Business Operators and Managers to Implement Bring Your Own Device (BYOD) Policies.
- Multi-Unit Franchisee
- 3,837 Reads 38 Shares
Delivery at Papa John's and Kroger's; BK heats up the coffee wars; clicking for rewards at Progressive and Google; restaurant marketing in the digital age.
- Eddy Goldberg
- 2,060 Reads 7 Shares
How to build a culture of innovation into your system.
- Nigel Davies
- 2,227 Reads 9 Shares
Real-time, real-world customer engagement tactics and tips.
- Ashley Parks
- 2,423 Reads 24 Shares
What To Know So That Your Business Doesn't Become The Victim Of A POS Hacker.
- Multi-Unit Franchisee
- 2,091 Reads 10 Shares
4 barriers to effective data management – and how to overcome them.
- Jamie Addison
- 3,109 Reads 15 Shares
How 3 Multi-Unit Operators Adjust Their Marketing Strategies To External Factors And How Social Media Is Affecting Their Business.
- Multi-Unit Franchisee
- 3,341 Reads 52 Shares
5 things to know to make YouTube work for your brand.
- Andrea Brandon
- 1,763 Reads 4 Shares
Highlights from the 2019 Annual Franchise Development Report (AFDR). This week: Where brands spend their digital recruitment budgets.
- Eddy Goldberg
- 1,586 Reads 2 Shares
A new partnership between Jersey Mike's and Uber Eats integrates the POS system to help streamline delivery orders.
- Multi-Unit Franchisee
- 3,511 Reads 19 Shares
Social media marketing news you can use - today! For our year-end issue, we look back at 2018 and ahead to 2019. Also, coming next issue: a new and improved newsletter, new name and all.
- Eddy Goldberg
- 2,567 Reads 7 Shares
7 ways technology can make your brand run better.
- Nigel Davies
- 2,771 Reads 10 Shares
Why common sense and compliance are imperative when using social media as part of your recruiting efforts.
- Myron Curry
- 3,032 Reads 13 Shares
Social media marketing news you can use - today! 1) 3 tips for scaling to 24-hour customer service; 2) 4 SEO best practices that no longer apply; 3) 5 tips to overcome the omnichannel challenge; and 4) Marketing Follies: 4 feisty, fun ad campaigns from franchise brands
- Eddy Goldberg
- 2,651 Reads 4 Shares
When it comes to providing a great customer experience, digital technology is key
- Chad Storlie
- 3,567 Reads 36 Shares
What martech trends are most important to marketers? See what 145 marketing pros have to say.
- Eddy Goldberg
- 3,033 Reads 18 Shares
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