Franchise Sales & Development
Franchise Development is the cornerstone of growing a successful franchise system, encompassing the strategies, processes, and tools needed to expand your brand while maintaining its integrity and value. From recruiting the right franchisees to identifying lucrative territories and scaling operations sustainably, this category offers insights to help franchisors take their business to the next level. Whether you’re looking to break into new markets, fine-tune your franchise model, or empower your development team, these resources are designed to guide you through every stage of building a thriving franchise network.
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September 29th, 2026
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The International Franchise Association is the world’s oldest and largest organization representing franchising.
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Franchise development executives share their thoughts about the value and impact of attending the FLDC
- Kevin Behan
- 1,203 Reads 1 Shares
Annual report examines how franchises use brokers and track their success
- Franchise Update Media
- 1,445 Reads 15 Shares
One key to franchise growth is developing single-unit operators into successful multi-unit franchisees
- Angela Coppler
- 1,593 Reads 18 Shares
Franchise growth depends on a predictable recruitment rhythm that turns leads into signed agreements at a steady pace
- Art Coley
- 2,422 Reads 5 Shares
Annual report looked at how franchises are using chatbots and AI for lead scoring systems and personalized marketing campaigns
- Franchise Update Media
- 1,745 Reads 1 Shares
Franchisors that understand how culture shapes consumer behavior are more likely to succeed in global markets
- William Edwards
- 2,755 Reads 4 Shares
AI makes franchise disclosure data easier to access, but the competitive advantage is in interpreting information correctly
- Paul Wilbur
- 3,262 Reads 1 Shares
Aligning development, operations, training, and leadership around the entire franchisee life cycle creates strong franchise systems
- Christina Chambers
- 2,276 Reads 5 Shares
Hiring experienced personnel is key, while unknowns with the economy and AI persist
- Kevin Behan
- 1,866 Reads 5 Shares
Most franchises include their Financial Performance Representation in their FDD, and information about expenses and profitability in Item 19
- Franchise Update Media
- 2,927 Reads 2 Shares
Poor local customer experience hurts franchise sales as AI amplifies reviews shaping brand reputation and validation outcomes
- Jack Monson
- 3,498 Reads 5 Shares
Franchisors are turning to data, technology, culture, and hiring discipline to keep service standards aligned across locations
- M. Scott Morris
- 2,189 Reads 1 Shares
Too often, franchise systems respond on their own terms, creating friction at the moment interest is highest
- Dennis Leskowski
- 1,953 Reads 4 Shares
Early adoption of AI helps franchise development teams streamline the sales process and increase customer engagement
- Franchise Update Media
- 1,998 Reads 1 Shares
Declining birth rates and aging populations are reshaping global franchising, forcing brands to rethink plans
- Bill Edwards
- 2,422 Reads 1 Shares
Despite inflation, higher borrowing costs, and regulatory uncertainty, franchising continues to expand
- Matt Haller
- 3,534 Reads 3 Shares
Franchising professionals from Phenix Salon Suites, Slim Chickens, Sip Fresh, Hand & Stone Massage and Facial Spa discuss generational marketing
- 1,954 Reads 1 Shares
Demand drives the growth of brand categories across wellness, pet care, education, and experiential services
- Paul Wilbur
- 2,452 Reads
Brands that take an active role in franchise resales can keep locations open and protect system revenue
- Colleen McMillar
- 2,913 Reads 9 Shares
Franchising professionals from Phenix Salon Suites, Slim Chickens, Sip Fresh, Hand & Stone Massage and Facial Spa discuss generational marketing
- 2,348 Reads 2 Shares
Franchising professionals from Phenix Salon Suites, Slim Chickens, Sip Fresh, Hand & Stone Massage and Facial Spa discuss generational marketing
- 2,488 Reads 3 Shares
Acquiring a franchise through resale provides many opportunities for an owner to strengthen the business or turn around an underperforming location
- Michael Jania
- 2,675 Reads 17 Shares
Franchising professionals from Phenix Salon Suites, Slim Chickens, Sip Fresh, Hand & Stone Massage and Facial Spa discuss generational marketing
- Franchise Update Media
- 1,833 Reads 1 Shares
Franchisors are turning data into better decisions, managing franchise ownership transitions, and building leadership and customer experience strategies that strengthen systems
- Kerry Pipes
- 2,163 Reads 1 Shares
Franchisors that translate analytics into clear guidance help franchisees improve performance, profitability, and systemwide growth
- Helen Bond
- 3,790 Reads 4 Shares
Franchise marketers must discover the most effective platforms to share their brand story with customers and prospects
- Kevin Behan
- 2,325 Reads 7 Shares
Franchisors should take a strategic approach in gathering qualified leads and connecting with candidates
- Jamie Izaks
- 2,426 Reads 12 Shares
AFDR looks at the sources with the highest lead-to-close ratio based on franchise business category, investment level, and unit size
- Franchise Update Media
- 2,622 Reads 8 Shares
Riser Fitness signs the largest development deal in Xponential Fitness history, committing to open new studios across six states
- M. Scott Morris
- 3,545 Reads 10 Shares
Mandy Miller plans to develop a minimum of 10 locations in Southern San Diego, including Coronado, Chula Vista, and surrounding communities
- M. Scott Morris
- 2,034 Reads 5 Shares
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