Little Caesars Loads Up Its Popular Crazy Bread for New Savory Sharable

New Loaded Crazy Bread Bites Feature Four Types of Cheese and Bacon

DETROIT, MI - (Marketwired - August 29, 2016) - Little Caesars is bringing together its legendary Crazy Bread® with four types of cheese and applewood smoked bacon to create a delicious new offering: Loaded Crazy Bread Bites®. Available for a limited-time, Loaded Crazy Bread Bites start with pieces of Little Caesars Crazy Bread drizzled with warm cheddar cheese sauce, topped with shredded Muenster and Mozzarella and grated parmesan cheeses, then finished with applewood smoked bacon.

"Since its debut in 1982, Crazy Bread's popularity has grown to reach a nearly iconic status," said Edward Gleich, Senior Vice President of Global Marketing. "That's why we think Crazy Bread is the perfect platform to be loaded with other craveable ingredients for the ultimate complement to our pizza."

Little Caesars Crazy Bread is so popular that if you lined up all the Crazy Bread sold in a year, it would circle the earth three times. Crazy Bread is prepared using dough made from scratch in-store each day to create the perfect texture and flavor. Sticks of freshly baked bread are topped with flavors of butter and garlic, then sprinkled with Parmesan cheese to create one of Little Caesars most popular menu items.

That legendary side item is taken to new heights with Loaded Crazy Bread Bites, all for only $4 plus tax where applicable, at participating locations. Loaded Crazy Bread Bites are available HOT-N-READY® from 4-8 p.m. or all day, every day by request at all participating U.S. Little Caesars restaurants.

For videos, photos, advertisements and more information about Loaded Crazy Bread Bites, visit www.LittleCaesars.com.

About Little Caesars Pizza

Headquartered in Detroit, Michigan, Little Caesars® is the largest carryout-only pizza chain and fastest growing pizza chain in America*. Founded in 1959 as a single, family-owned restaurant, Little Caesars has become the third largest pizza chain in the world and today operates in all 50 U.S. states, as well as 18 countries and territories worldwide.

Known for its HOT-N-READY® pizza and famed Crazy Bread®, Little Caesars has been named "Best Value in America"** for nine years in a row. Little Caesars products are made with quality ingredients, like fresh, never frozen, mozzarella and Muenster cheese, dough made fresh daily in the stores and sauce made from fresh-packed, vine-ripened California crushed tomatoes.

An exceptionally high growth company with more than 57 years of experience in the nearly $135 billion worldwide pizza industry, Little Caesars is continually looking for franchisee candidates to join our team in markets around the world. In addition to providing the opportunity for entrepreneurial independence in a franchise system, Little Caesars offers strong brand awareness with one of the most recognized and appealing characters in the country, Little Caesar.

*Fastest growing pizza chain in the US -- based on net number of stores added each year 2008-2015

**Highest-Rated Chain -- Value for the Money" based on a nationwide survey of quick-service restaurant consumers conducted by Sandelman & Associates 2007-2015

The following files are available for download:

Bites 087 [http://news.cision.com/little-caesars-enterprise-inc/i/bites-087,c1954978].
Bites 078 [http://news.cision.com/little-caesars-enterprise-inc/i/bites-078,c1954979].
Bites 099 [http://news.cision.com/little-caesars-enterprise-inc/i/bites-099,c1954980].

SOURCE Little Caesars Pizza

Contact:

Tina Orozco
734-934-9478
Tina.Orozco@LCECorp.com

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