"Best Value in America" * QSR Chain Introduces New Family-Sized Value Menu with 5 Items at $5 Each

New Cinnamon Loaded Crazy Bites™ Satisfy Sweet Tooth and Budget at $5

DETROIT, Jan. 3, 2017 // PRNewswire // -- Little Caesars, rated the "Best Value"* amongst quick-service restaurant chains in America, is introducing a new value-driven, sharable-sized menu. The new 5 Items at $5 Each menu features The HOT-N-READY® Classic, Caesar Wings®, four 20 oz. Pepsi® products and family size portions of our Bacon Cheddar Loaded Crazy BitesTM and new Cinnamon Loaded Crazy BitesTM. In keeping with the convenience Little Caesars is known for, all items on the 5 Items at $5 Each menu are HOT-N-READY® from 4-8 p.m. and all day, every day by request. With HOT-N-READY®, there's no need to call ahead, no need to wait and no limit! The crowd-pleasing new 5 Items at $5 Each menu begins January 2, 2017 and will be available at all participating U.S. Little Caesars restaurants for a limited time.

Little Caesars is also premiering the first dessert to be added to its nationwide menu: Cinnamon Loaded Crazy Bites. Part of the 5 Items at $5 Each menu, Cinnamon Loaded Crazy Bites are a family size portion of our warm Crazy Bites sprinkled with cinnamon and sugar, then generously drizzled in a cinnamon roll spread and cream cheese icing.

"When we were putting together our value menu we thought, 'what's a family meal without dessert?'" said Edward Gleich, Senior Vice President of Global Marketing. "The new Cinnamon Loaded Crazy Bites are just like a big plate of everyone's favorite part of a cinnamon roll – that warm, gooey center. I think it's the perfect ending to a family pizza night."

The new 5 Items at $5 Each menu includes all sharable-sized portions. Amongst the top four global pizza chains, Little Caesars is the only to offer a LARGE pizza at $5 on a nationwide (U.S.) menu. Also, some of these chains require a minimum purchase to get their value menu deals. With Little Caesars 5 Items at $5 Each value menu, there is no minimum purchase required. Though at just $5 each, how can you choose just one?

The new 5 Items at $5 Each menu is available for a limited-time in addition to our all-day, every day value-priced items including the $5 HOT-N-READY® Classic, $8 DEEP!DEEP! Dish pizza, and other favorites. 

*Highest-Rated Chain – Value for the Money" based on a nationwide survey of quick-service restaurant consumers conducted by Sandelman & Associates 2007-2015    

About Little Caesars Pizza
Headquartered in Detroit, Michigan, Little Caesars® is the largest carryout-only pizza chain and fastest growing pizza chain in America*. Founded in 1959 as a single, family-owned restaurant, Little Caesars has become the third largest pizza chain in the world** and today has stores in all 50 U.S. states, as well as 18 countries and territories worldwide.

Known for its HOT-N-READY® pizza and famed Crazy Bread®, Little Caesars has been named "Best Value in America"** for nine years in a row. Little Caesars products are made with quality ingredients, like fresh, never frozen, mozzarella and Muenster cheese, dough made fresh daily in the stores and sauce made from fresh-packed, vine-ripened California crushed tomatoes.

An exceptionally high growth company with more than 57 years of experience in the nearly $135 billion worldwide pizza industry, Little Caesars is continually looking for franchisee candidates to join our team in markets around the world. In addition to providing the opportunity for entrepreneurial independence in a franchise system, Little Caesars offers strong brand awareness with one of the most recognized and appealing characters in the country, Little Caesar. 

*Fastest growing pizza chain in the US – based on net number of stores added each year 2008-2015
**Third largest pizza chain in the world – based on net number of stores in 2015
***Highest-Rated Chain – Value for the Money" based on a nationwide survey of quick-service restaurant consumers conducted by Sandelman & Associates 2007-2015    

SOURCE Little Caesars Pizza

 

 

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