Lightbridge Academy’s Core Values Resonate with Parents While Fueling Franchise Growth
In addition to being The Solution for Working Parents®, the brand’s commitment to living out its core values separates it from the competition.
March 13, 2017 // Franchising.com // Parents today are busier than they’ve ever been before. Between balancing their work schedules with the needs of their children, families are being placed under a lot of stress to keep up. That’s where Lightbridge Academy - The Solution for Working Parents® - comes in.
For almost twenty years, the leading franchise brand has been providing unparalleled educational child care services. From its ParentView® internet monitoring system to its eCommunication app, Lightbridge Academy has a long history of going above and beyond to ensure that everyone involved in a child’s life is taken care of. That Circle of Care philosophy has become the backbone of the brand’s system, and it’s clear that it’s resonating with parents and franchisees alike.
When deciding on care for their children while they’re away at work, parents are looking for a brand that’s equally as committed to their child’s care and education as they are. For Christina Loiacono, a mother who has sent her daughter to Lightbridge Academy for the past four years, it was clear from day one that the brand’s teachers and employees were passionate about her daughter’s success.
“The environment that Lightbridge Academy has created is second to none. From the way that they greet you and know you when you walk through the door to their daily interaction with my child, it’s clear that every staff member is exceptionally trained and passionate about their jobs,” said Loiacono. “The lines of communication between the teachers and parents is always open - they let you know what your child will be learning every single week. And having started with Lightbridge Academy a few years ago, I’ve seen them grow and evolve. They’re always looking for ways to improve their already superior systems. That why I tell other parents that when it comes to child care, there’s no other experience besides Lightbridge Academy.”
Lightbridge Academy continues to stand out in the increasingly popular child care industry for a wide variety of reasons, starting with its core values which are their guiding principles. The brand’s system is designed to ensure that every member of the team is operating as a family and their Circle of Care philosophy creates a supportive relationships with all members of the Lightbridge Academy family - staff, parents, owners with children at the center.
The first of the brand’s eight core values - which spells out “C-H-I-L-D-R-E-N” - is to care deeply with every interaction. Lightbridge Academy also values happiness, and is focused on creating an enjoyable experience for every family it serves. The brand is also rooted in integrity, with its staff committed to leading by example. In addition to those values, Lightbridge Academy consistently delivers exceptional customer service while building meaningful relationships and recognizing accomplishments. And the brand never settles - it strives for excellence in its nurturing environment.
Those core values don’t only resonate with parents - they also help Lightbridge Academy’s franchisees grow their businesses and become integral parts of their local communities. Being backed by a strong and proven system ensures that franchise owners can build a loyal following of families, ultimately creating a healthy business which generates from the inside out. That benefit combined with Lightbridge Academy’s affordable initial investment that ranging from $502,750 to $686,250 creates a one of a kind business ownership opportunity for entrepreneurs.
“One of the biggest things that stands out to me about the brand is how accessible the entire team is. If I ever have an important question, I know I’ll be able to get in touch with the founder or president really quickly. That doesn’t happen with other brands,” said Ketul Parikh, Lightbridge Academy’s franchisee in Plainsboro, New Jersey. “We’re all in this business together - even on the local level, I know that we’re all growing the Lightbridge Academy brand as a team. That sense of community and collaboration between the franchisor and franchisee is absolutely one of the reasons that I’m able to be successful as an owner.”
Going forward in 2017, there’s no doubt that Lightbridge Academy’s core values will continue to fuel its development efforts in key target markets like New Jersey, Pennsylvania, Maryland, Virginia and New York. As more communities and families have the chance to learn about the brand’s unique model, Lightbridge Academy will continue working towards its goal of bringing its franchise system from 23 open centers to around 40 by the end of the year.
“Lightbridge Academy really is the perfect solution for working parents. I feel like they’re an extension of my family - they take care of my children the same way that I do. That level of quality service is hard to come by,” said Sue Meyer, a parent who has sent two children to Lightbridge Academy. “The way the brand selects and trains its teachers gives me complete confidence in their staff. They’re willing to go the extra mile to answer my questions and ensure that my children are receiving the best possible care. Sending my children to Lightbridge Academy has been one of the best decisions I’ve ever made.”
About Lightbridge Academy
For more information about Lightbridge Academy, franchise opportunities in the expansion markets, or to connect with Lightbridge Academy, visit http://www.LightbridgeAcademyFranchise.com, or contact Mark Mele, Sr. VP of Franchising at (732) 980-1900.
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SOURCE Lightbridge Academy