Richard (dick) Rennick And American Leak Detection Complete Merger With Plainsight
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Richard (dick) Rennick And American Leak Detection Complete Merger With Plainsight

(Monday, February 27, 2006) - American Leak Detection (ALD) and PlainSight are pleased to announce the completion of their merger and launch of the rithm™ suite of software products that will define Algorithm Franchising. With Dick Rennick's 30+ years of experience in franchising, and PlainSight's 80+ patent base and team of computer scientists, mathematicians, analytic chemists and software engineers, the union is already delivering solutions for software applications and new products to the franchising marketplace.

PlainSight will be hosting rithm™ product demonstrations in Booth 126 during the IFA Conference, February 26-28, in Palm Springs, California.

This new category of franchising expertise will help franchisors make their systems more efficient and more profitable. PlainSight's rithm product suite offers franchisors communication applications to enhance their businesses – from Intranet solutions, lead generation and field force solutions to advanced video communications.

"We know that franchising is the quintessential multi-location industry where timely communication tools are not a luxury but a necessity. We also know that organizing digital data is a problem/pain point that affects every franchise system. To date, no one has been able to properly service this specialized industry in a cost-effective manner," said Founder and CEO of American Leak Detection, Dick Rennick.

With PlainSight, franchise systems can now take advantage of the company's ability to efficiently make digital data usable. "We offer a variety of communication products that can be seamlessly leveraged into complementary applications. For franchise systems, this means that they will have the digital tools they need to expedite system-wide communications, generate customer relationships via the Internet, reduce overall costs, and focus on their most important objectives – growing system-wide sales and increasing market share," said PlainSight CEO Patrick DeSouza.

American Leak Detection will remain a stand alone entity deploying PlainSight's intellectual property base across a broad range of infrastructure services. Founder and CEO of ALD Dick Rennick will continue his role as CEO of American Leak Detection, the world's leading provider of non-invasive water and sewer leak detection services, as well as head up product strategy at emerging growth technology company PlainSight. Stanford Berenbaum, former executive with franchising giant Little Caesars Enterprises, has been hired to run the day-to-day operations at American Leak Detection.

About PlainSight
The company is located in Hamden, Connecticut, a few miles from Yale University.

PlainSight was founded in 1999 by a worldwide team of mathematicians, scientists and engineers centered at Yale. The PlainSight goal is to solve a myriad of information extraction problems that have been generated by the flood of digital data. Today the company sells its proprietary products and licenses its technology to Fortune 50 companies such as Boeing, Raytheon, Lockheed Martin, Amoco, and to emerging growth companies such as Everest Biomedical Instruments. The company also creates solutions for national security and for governmental agencies such as Defense Advanced Research Projects Agency (DARPA), the FBI and USDA.

PlainSight is bringing its rich intellectual heritage to the Franchise community; through a suite of internet-based products and services, PlainSight has designed a system that will deliver greater profitability to both Franchisees and Franchisors. For more information, visit the website at www.plainsight.com or call 203.248.8534.

About American Leak Detection, Inc.
The Original Leak Specialists
For over 30 years, American Leak Detection has been the world leader in the detection of hidden water and sewer leaks. American Leak Detection sets the standard for non-invasive leak detection and repair with proprietary methods and state-of-the-art technology.

Leak Detection Without Destruction

From swimming pool cracks to concealed plumbing systems, the smallest leak or pipe defect is located with the most advanced, sensitive electronic tools — without bashing holes in floors and walls or digging up the yard. Our extensive training, methodology and unparalleled continuing education also ensures that network of highly trained Original Leak Specialists are available at every franchise location around the world.

As Entrepreneur Magazine's Top 500 Choice for 12 years running, American Leak Detection has over 150 worldwide franchisees. For more information, please visit the website at www.americanleakdetection.com or call 800.755.6697.

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