Value-builders(TM) launches franchising program in Colorado with two franchisees

By: Value-builders | 7 Shares 224 Reads

March 01, 2006 // Franchising.com // GREENWOOD VILLAGE, CO – Value-builders, the leader in shared-profit remodel services, announced today they have awarded two franchises in the Denver Metro area. The company launched a unique service in residential real estate redevelopment in early 2004 called Equity IQ™. With Equity IQ™, Value-builders pays all the costs to remodel and stage houses with furniture and artwork, then splits the net profits with the homeowner when the properties sell. The company has seen rapid growth and demand for its services, and plans expansion through franchising. Value-builders Franchising, LLC, was established in April 2006 for this purpose.

With Equity IQ™, Value-builders offers homeowners an alternative to selling their homes below market, or incurring the time and expense of remodeling themselves before selling. Value-builders has seen growing demand for its services from homeowners, realtors, investors, and banks. "I sold the home for a price that I really didn't believe was possible and made money on a property that I had written off as a loss" said Larry Lemberger, a customer of Value-builders. According to Brad Licht, co-founder and Principal, "We can remodel a home better, faster, and for less money than most homeowners because it is what we do day-in, and day-out; plus we don't make the mistakes most do-it-yourselfers do". When the properties sell, Value-builders gets a share of the profit. If the house sells at or below a pre-determined price, Value-builders loses its remodel costs, making the program low-risk for the homeowner.

Franchising was chosen as a natural course for expansion of the Value-builders business. "By awarding franchises to the right kind of people, we can grow intelligently, while taking advantage of the local expertise necessary to be successful in this business", said Chris Hotz, co-founder and Principal. "We have a unique system and have built a solid name for ourselves, and believe we have the tools to help others be successful using our system."

The company has awarded two franchises in the Denver metropolitan area, one serving Lakewood, Arvada, and Wheat Ridge; the other serving Highlands Ranch, Littleton, and Castle Rock. Combined with the existing operation, the company will be more effective in covering the entire metropolitan area. The company plans to continue expansion in Colorado and surrounding states. "We intend to be extremely selective in awarding franchises, and careful not to grow the business too quickly. We believe the strength of our business will come from developing and supporting our franchisees", said Hotz.

About Value-builders:

Located in Greenwood Village, CO, Value-builders is the leading shared-profit residential renovation provider. Through its unique Equity IQ™ program, Value-builders pays to renovate and stage homes for owners looking to sell, and shares in the profit.

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