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Hyatt Hotels & Resorts and Cranium, Inc. Take Family Fun Chain-Wide in the U.S.A.

By: Hyatt Hotels Corporation |  4 Shares     123 Reads

Hyatt's Exclusive Cranium Game Lending Library Gives Families More Ways to Shine This Summer

CHICAGO--(BUSINESS WIRE)--Hyatt Hotels & Resorts and Cranium, Inc. announced today the chain-wide expansion of their family-friendly Cranium Lending Library to the majority of Hyatt Hotels & Resorts properties in the United States. In 2006, Hyatt Resorts and Cranium successfully partnered to provide Hyatt Resorts guests with full access to a complimentary assortment of Cranium games plus organized time to play together during "Fun Family Hour" at 18 of Hyatt's U.S. resort properties. Families can now experience the outrageous fun and engaging activities of Cranium games whether they are vacationing in New York City or Honolulu.

The expansion of the Cranium Lending Library reinforces Hyatt's established menu of family-friendly amenities such as extraordinarily designed pools, a special Johnny and Jenny Venture children's menu and family plan room rates. Together, Cranium and Hyatt ensure that families laugh, connect and perform in a way that will truly enhance their travel experience.

"At every Hyatt Resorts property, families can participate in creative, fun and culturally relevant activities such as etching silver jewelry with the Hopi Tribe at the Hyatt Regency Scottsdale Resort & Spa, or surfing lessons at the Hyatt Regency Huntington Beach Resort & Spa," said Amy Weyman, vice president, marketing, Hyatt Hotels & Resorts. "Cranium's emphasis on laughter and togetherness blends well with Hyatt's goal of encouraging family interaction on vacation."

"Partnering with a trusted consumer brand like Hyatt Hotels & Resorts is what truly enables us to bring to life what Cranium is all about – giving everyone, everywhere a chance to shine," said Heather Snavely, Cranium Head of the Hive. "We're always on the lookout for unique venues and creative ways to reach our customers and bring them meaningful, fun experiences, and we're proud to be working hand-in-hand with a like-minded brand to make this goal a reality."

The Cranium program is now available at the majority of Hyatt Hotels & Resorts properties featuring:

Cranium Game Lending Library – Created with offerings for visitors of every age, including Cranium favorites like Cranium® Hullabaloo™ and Cranium® Zigity™, guests can order complimentary games through the concierge to play poolside after a dip, in their suite before bed or while lounging with the family at the Regency Club. The Cranium Game Lending Library will include:

        -- Cranium Hullabaloo - (ages 4 and up; 1-6 players) Cranium

           Hullabaloo, the high-energy 2003 Toy Industry Association

           Game of the Year winner and 2006 TIA GOTY nominee, brings

           friends together with tunes, twists, and all kinds of

           surprising fun. Hullabaloo is perfect for any time kids

           have some extra energy to burn.



        -- Cranium Family Fun Game(TM) - (ages 8 and up, 4 or more

           players) Cranium Family Fun features a variety of hilarious

           activities that will have everyone laughing, high-fiving,

           working and playing together! With colorful Cranium Cubes

           and fun Flipper Frogs, The Family Fun Game delivers the

           ultimate game night!



        -- Cranium Whoonu(TM) - (ages 8 and up; 3 to 6 players) Your

           dad likes poodles more than pickles? Your best friend likes

           bubblegum more than museums? Whoonu! In Cranium Whoonu,

           players have unforgettable fun as they reveal their

           favorite things, share hilarious stories, and bond over

           surprising connections.



        -- Cranium Zigity - (8 and up; 2 or more players) Looking for

           10 minutes of fun? Try Cranium Zigity, the quick card game

           for 2 or more players that's filled with crazy twists and a

           fun mix of activities.

 

Games On-Demand – Hyatt E-Concierge allows guests to pre-arrange activities and make special requests prior to their stay. Hyatt E-Concierge will also enable families to purchase Cranium games in advance and retrieve upon check-in. Kids may engage in the planning and choose the games that they'd like to experience during vacation.
Cranium Invitation to Outrageous Fun – Upon check-in, kids will receive an exclusive Cranium welcome gift - a trial pack of one of Cranium's great games – the perfect teaser to get them excited about the new program and their vacation!
"Cranium Hullabaloo Poolabaloo" (Exclusively offered at the Hyatt Regency Grand Cypress in Orlando, FL) – For the first time ever, kids can experience a water-proof version of the popular game Cranium Hullabaloo! Poolabaloo takes Hullabaloo's cool tunes, fun sounds and wacky movements poolside! With Hullabaloo's high-energy interactive play, kids will be thinking on their feet (and elbows and knees) as they high-five, dance and cheer with one another in the water. With fast-paced rounds, everyone gets plenty of chances to shine and celebrate throughout the summer!

About Cranium, Inc.

Cranium, Inc. reinvented the board game category in 1998 with the launch of Cranium® and a pledge to give everybody the chance to shine. Today, Cranium leads the industry in innovation, creating award-winning games and changing the rules in toys and publishing. Winner of the Toy Industry Association's Toy of the Year award in the game category for four out of the five past years, Cranium celebrates accomplishments including more than 15 million sold, more than 85 awards and a following of over 300,000 Craniacs in nearly 30 countries and more than 10 languages. Cranium, Inc. creates Cranium games, Giggle Gear™ and WonderWorks toys plus books in partnership with Little, Brown Books for Young Readers. These games, toys and books celebrate the full range of everyone's natural abilities as they create, perform, discover and connect. With Cranium, Everyone Shines!™ For more information, visit cranium.com.

About Global Hyatt Corporation

Global Hyatt Corporation, one of the world's premier hotel companies, offers today's travelers over 735 hotels and resorts (over 136,000 rooms) in more than 44 countries. The company's affiliates own, operate, manage and franchise Hyatt branded hotels and resorts under the Park Hyatt™, Grand Hyatt™, Hyatt Regency™, Hyatt Resorts™, Hyatt™, Hyatt Place™ and Hyatt Summerfield Suites ® brands. In April 2007, Hyatt launched its newest global brand, Andaz™. Global Hyatt Corporation is also the owner of Hyatt Vacation Ownership, Inc. operator of the Hyatt Vacation Club and fractional residential properties and U.S. Franchise Systems, Inc, which franchises Hawthorn Suites and Microtel Inns and Suites.

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