Spicy Pickle™ Grand Opening Gives Indianapolis Sandwich Lovers Plenty To Relish

Spicy Pickle™ Grand Opening Gives Indianapolis Sandwich Lovers Plenty To Relish

New Fast Casual Restaurant Spices Up Local Diners' Palates With High Quality, Culinary-Inspired Sandwiches

November 19, 2007 // Franchising.com // INDIANAPOLIS, IN — Spicy Pickle™ fast casual restaurants (OTC BB: SPKL) today announced the grand opening of its latest location at 6020 E 82nd St in the New Section of Castleton Mall, giving Indianapolis residents a taste of something different for lunch and dinner. Spicy Pickle, one of the hottest ideas in fast casual food today, offers customers a wide variety of culinary-inspired subs and panini sandwiches, fresh and unique salad combinations, and Neapolitan-style thin crust Pizzetti pizzas—all combined with warm and welcoming service and a comfortable local atmosphere. This location also offers a full range of catering services.

"Spicy Pickle isn't your typical cookie cutter restaurant. Since every Spicy Pickle is individually owned and operated, each one takes on the flavor of its neighborhood," said Alicja Jaworski, owner and executive responsible for the company's newest restaurant in Indianapolis. "However, certain things about Spicy Pickle will never change—our commitment to service and our high-quality, imaginative and fresh menu choices."

"Every Spicy Pickle restaurant is proud to offer delicious and healthy food choices with flavors from around the world," said Spicy Pickle co-founder and head "foodie" Kevin Morrison. "Our chef-inspired sandwiches feature unique flavor combinations unlike anything else out there. One taste of a Spicy Pickle panini or signature sandwich will convince you."

Spicy Pickle's menu is refreshingly different. Patrons can select from eight different hot pressed panini sandwiches ranging from the Sausalito Bandido—a spicy combo of Sausalito turkey, roasted red peppers, sundried tomatoes, pepperjack cheese and chipotle mayo spread—to the Bastille, a vegetarian mix of portabello mushrooms, roasted red peppers, smoked mozzarella, red onions, tomatoes, alfalfa sprouts and sundried tomato mayo.

And that's just the beginning. The sub sandwich smorgasbord includes mesquite turkey, roast beef, mortadella (an Italian bologna), capocolla (spicy Italian ham), seven other types of meats, plus tuna. Every meat is the highest quality—no preservatives, fillers or MSG—and all menu items are prepared to order to ensure freshness.

Eight cheeses and dozens of spreads and toppings, all made fresh daily, are also on the list, piled on a choice of freshly-baked artisan ciabatta or rosemary focaccia breads baked daily from scratch. As the Spicy Pickle t-shirts say, "Go for it. Our kitchen is your culinary playground."

Spicy Pickle's menu also features pizzetti (pizz-ET-ee), an 11-inch Neapolitan thin crust pizza available in seven varieties. Try the Athena—a mix of artichoke hearts, tomatoes, feta, mozzarella and basil pesto—or the Sicilian, combining hard salami, roasted red peppers, smoked mozzarella, chili flakes and tomato sauce. Lovers of Southwestern cuisine will love the Aztec, a spicy mix of roasted chicken, red onions, green peppers and mozzarella and chipotle pesto. A build-your-own option, plus traditional cheese and pepperoni, round out the selections.

Add in six scrumptious original salads with dressings made fresh each day, as well as the world's best spicy pickle marinated in a proprietary chili blend, and you've got a singularly satisfying fast dining experience, enjoyable with friends and family or as a quick lunch or dinner on the go.

Spicy Pickle's new Indianapolis location is open 7 days a week. Hours are Mon-Sat 11am -9pm and Sun 11am -6pm. All major credit cards are accepted, and a complete catering menu is also available. Call the restaurant at 317-578-8699 or go to www.spicypickle.com for more information.

About Spicy Pickle:
Founded in 1999, Spicy Pickle Franchising, Inc. (OTC BB: SPKL) serves high quality meats and fine artisan breads, baked fresh daily, along with a wide choice of eight different cheeses, twenty-two different toppings, and fourteen proprietary spreads to create healthy and delicious panini and sub sandwiches with flavors from around the world. As a leading "fast-casual" concept, Spicy Pickle offers menu items that are far beyond traditional fast food—but without the price point of casual dining. The hallmark of a Spicy Pickle restaurant is quality, service and an enjoyable atmosphere. The company is headquartered in Denver, Colorado, with franchised locations now open across nine states and many more in development nationwide. For more about Spicy Pickle, including franchise information and inquiries, visit www.spicypickle.com.



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