Huevos Rancheros Breakfast Burrito Brings the Flavors of Mexico to Carl's Jr.(R) This Holiday Season

Huevos Rancheros Breakfast Burrito Brings the Flavors of Mexico to Carl's Jr.(R) This Holiday Season

Classic Mexican Breakfast Made Portable as a Burrito

CARPINTERIA, Calif., Dec. 12 // PRNewswire-FirstCall // -- If you can't give your friends and family a winter getaway to Mexico this holiday season, give them the next best thing -- the Huevos Rancheros Breakfast Burrito(TM). Beginning today, Carl's Jr.(R) adds the authentic flavors of a classic Mexican dish to its breakfast line-up.

The Huevos Rancheros Breakfast Burrito features refried beans, scrambled eggs, shredded jack and cheddar cheeses, and tasty Ranchero sauce, topped with corn tortilla strips, all wrapped in a warm flour tortilla.

"While originally starting out as a traditional Mexican breakfast, Huevos Rancheros has become a menu favorite at diners and sit-down eateries throughout the western states," said Brad Haley, executive vice president of marketing for Carl's Jr. "However, eggs, beans, melted cheese and Ranchero sauce don't make for a very portable breakfast. At Carl's Jr., we rolled it all up in a flour tortilla so it can be eaten as a burrito when you're on the go. We also deliver the authentic taste of traditional Huevos Rancheros by adding crispy corn tortilla strips to add a little crunch when you bite into the burrito, just like you would get in a sit-down restaurant since the meal is usually served over fried corn tortillas."

The Huevos Rancheros Breakfast Burrito will sell for $2.39 at participating restaurants -- or $3.89 as part of a breakfast combo meal.

Carl's Jr. is celebrating more than 65 years in the quick-service industry. What began as a lone hot dog cart in Los Angeles, Calif. in 1941 is today an international organization that employs nearly 30,000 people worldwide. Carl's Jr. is a wholly owned subsidiary of CKE Restaurants, Inc. (NYSE: CKR) of Carpinteria, Calif. As of the second fiscal quarter ended August 13, 2007, CKE Restaurants, Inc., through its subsidiaries, had a total of 3,020 franchised or company-operated restaurants in 43 states and in 13 countries, including 1,111 Carl's Jr. restaurants, and 1,909 Hardee's(R) restaurants. For more information, or to find a Carl's Jr. near you, go to http://www.ckr.com or http://www.carlsjr.com.

SOURCE Carl's Jr.

###

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.